Displaying 433 - 468 of 1469 results
The finalists for the seventh annual FDM everywoman in Technology Awards, which celebrates women that are changing the face of technology in the UK, have been announced this week. From entrepreneurs and engineers driving the business agenda to...
Posted by: Creativepool Editorial
Automated and Electric Cars takeover the show floor The trend I noticed from this year's CES above all others was the prevalence of automobiles on the show floor. Whilst we are probably a good few years away from the technology becoming commonplace,...
Posted by: Benjamin Hiorns
For almost 50 years, the Consumer Electronics Show (CES) has been seen as the tech industry's ground zero. This is the show, held annually in Las Vegas, though initially held in New York, that sets the trends for the year to follow. One of the...
Posted by: Benjamin Hiorns
Note that if you want to hear our thoughts regarding this year's Consumer Electronics Show, you can check out our Top 10 Stories from the show and our examination of the Top Trends revealed at the event. The Empathy Bridge uses AR and sweets to help...
Posted by: Creativepool Editorial
Whilst zombies might be as looming a pop cultural presence in 2017 as disposable pop music and pornography, 20 years ago, when the first Resident Evil game was released on the original Playstation, zombies were an almost forgotten entity in horror....
Posted by: Benjamin Hiorns
Once upon a time there was a briefing with expectations, assets and a budget. The team met, brainstormed, scratched their heads , planned, created and finally the child was born. The presentation to the client was good - the powerpoint presentation...
Posted by: Andre Felix
Team Eleven - Explore Learning The award-winning private learning centre, Explore Learning, has appointed marketing agency, Team Eleven to develop its communication strategy for 2017 and beyond. Team Eleven has been tasked with reviewing Explore...
Posted by: Creativepool Editorial
How will VR in 2017 play out and what existing and new trends will contribute towards its growth? There’s no denying it, 2016 was a major year for VR. The VR industry has moved so rapidly that VR in 2017 and beyond will only be limited by our...
Posted by: Visualise
StudioMono - Kingsbury Press StudioMono has rebranded and repositioned Kingsbury Press as masters of “The Art of Print” as the printer marks its 50th year in business. The new look is minimal and monochromatic and is offset by an online...
Posted by: Creativepool Editorial
AI, VR, AR. 2016 was very much the year of the double letter acronym, and, if our panel of industry experts is to be believed, then 2017 looks set to take the developments of 2016 and push them into overdrive. We asked a number of industry experts...
Posted by: Creativepool Editorial
Whether you’re freelance or full-time, creating the perfect creative space can bring previously unfathomable rewards. Despite this, many people don’t put much thought into their work environment, and - without realising it - they might...
Posted by: Cogs Agency
Whilst 2016 has been something of a banner year for many horrible things, it's been business as usual in advertising, and business navigating new frontiers. One thing that appears to have come to the forefront this year is the coming together of...
Posted by: Benjamin Hiorns
It’s no secret that virtual and augmented reality technologies are going to conquer the market in the coming years and change our media usage in increasingly 'Black Mirror'-esque ways. Just like social media and the widespread use of mobile...
Posted by: Kate Lewin
Another 12 months and another few hundred ads to sort through, but this year it was actually more of a pleasure than a chore. My only criteria this year was that I vowed to steer clear of any spots that were tied to heavily to a particular pop...
Posted by: Benjamin Hiorns
f+f architects are a Parisian architectural firm with a portfolio ranging from interior projects and furniture design, to large scale cultural facilities and urban planning. Their contemporary design approach derives context from physical, cultural,...
Posted by: Kate Lewin
Creature/VCCP - Mission Foods Mission Foods in Europe has handed its creative account to Creature of London and media to VCCP Media after a competitive pitch. Creature of London won out in a competitive pitch run through AAR over Isobel and George &...
Posted by: Creativepool Editorial
Native James Hilton (left), the Co-founder and Chief Creative Officer of AKQA, has joined Native, the industrial design specialist studio, as Co-Chief Creative Officer. Native, which aims to build “transformational physical and digital...
Posted by: Creativepool Editorial
UNICEF has released a powerful and creative new film featuring UNICEF Goodwill Ambassador David Beckham, which calls for an end to violence against children. Executed by animation and production studio, BlindPig, sister company of Absolute Post, the...
Posted by: Creativepool Editorial
Amongst my friends and family members, I've become known as something of a Scrooge when it comes to everything festive. Long gone are the days when the opening chords of “Merry Christmas Everyone” would ignite an ember of longing in my...
Posted by: Benjamin Hiorns
The airport of the future could see physical checks and lengthy waiting times become a thing of the past, according to new research which looks at technologies currently in development. The research has been carried out by Airport Parking and Hotels,...
Posted by: Creativepool Editorial
In a move which further marks the emergence of digital out of home as a platform for branded content, premium digital out of home operator Ocean Group has been named the first UK player to join the Branded Content Marketing Association (BCMA)....
Posted by: Creativepool Editorial
Often cited as one of the most expensive cities in the world, Zürich’s creative potential gets a bad reputation. But amongst the hedge-fund millionaires and the more traditional aspects of life in Switzerland’s largest city,...
Posted by: Kate Lewin
Black Friday is a very modern phenomenon. A true triumph of commercialism, it's a perfectly placed date in the cultural calendar that gained so much attention a few years ago that South Park deemed it necessary to construct a feature-length episode...
Posted by: Benjamin Hiorns
Akatre is a creative studio founded in Paris, 2007, by Valentin Abad, Julien Dhivert and Sébastien Riveron. The trio work in, and express themselves through graphic design, photography, typography, video, artistic installation and music creation...
Posted by: Kate Lewin
We all remember great stories. It’s what helps us make connections, strengthens our memories and inspires action. So it is no surprise that brands who use storytelling are the ones that get noticed. Storytelling in marketing is not a new...
Posted by: Emma McCarthy
Spring - Browns Fashion Spring has rebranded fashion retailer Browns, including a redesigned logo, packaging, store design and website. Founded in 1970, this marks the London-based retailer’s first rebrand in 40 years. The aim is to reflect...
Posted by: Creativepool Editorial
Iv'e always been a Sega fanboy. Whilst all my friends were coveting their NES and SNES consoles, I was always the one with the Master System and the Mega Drive. However, being a Sega fan, and perhaps more pertinently, a Sonic the Hedgehog fan, has...
Posted by: Benjamin Hiorns
Hiking naturists are the stars as BBC launch a comedic new campaign, from ENVY Advertising, for the broadcaster’s new app, BBC +. Designed to provide customisable content collections, the free app gives users more control over the information...
Posted by: Creativepool Editorial
And lo the Christmas campaign season trundles ever onwards with what at first promised to be a pretty maudlin little spot from adam&eveDDB for Waitrose; the supermarket chain otherwise known as “The upper class Tesco.” I, and the rest of the...
Posted by: Benjamin Hiorns
This month will see the launch of an ambitious project to bring Sir David Attenborough’s breath-taking archive of nature documentaries to a new generations of fans who have just discovered the great man via the BBC's Planet Earth. The Story of Life...
Posted by: Creativepool Editorial
In 2007, two Stanford Design Program graduates, James Monsees and Adam Bowen, came together and formed the company Ploom with the aim of innovating the portable vaporization market - an area which they rightly felt “lacked...
Posted by: Kate Lewin
Every day, millions of selfies are posted and shared, without a thought given to the risks they may pose, with advances in technology turning every camera and every selfie into a potential data mine ripe for hackers to excavate. To capitalise on this...
Posted by: Creativepool Editorial
Ragged Edge - Camden Lock Parent company Market Tech recently approached Ragged Edge to define and create a coherent brand for the iconic Camden Market. The approach had to be relevant to a broad millennial audience and work both on and offline, but...
Posted by: Creativepool Editorial
Twitter shuts down Vine, but is it seven seconds too late? In hindsight, the death of Vine was already written in the stars. The seven second video app was the talk of the internet a few years ago, with the app even spawning a few online...
Posted by: Benjamin Hiorns
Never ones to miss a trick (or treat) when it comes to mining popular culture for opportunities when it comes to riding the cultural zeitgeist, agencies across the globe have spent the best parts of the last week creating 'spooktastic' campaigns,...
Posted by: Benjamin Hiorns
A roundup of the most important news of the week in the advertising awards world. Lovie Awards The Lovie Awards have introduced The Lovie Creators for Change Award. In partnership with YouTube’s Creators for Change programme, this special...
Posted by: TheNextGag