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Leaders

Publicis takes control of BBH

Publicis Groupe has taken over complete control of Bartle Bogle Hegarty (BBH), ten years after taking a 49% stake in BBH in 2002. This move by the French advertising group ends the independence of one of the most well-recognised agencies in...

Posted by: Creativepool
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Features

My favourite adverts are currently...

by Ashley Morrison. ..by Volkswagen. I've always been a fan of their ad campaigns and many of them rank pretty highly on my personal "I wish I'd thought of that" list. They work because they seem so 'of the moment'“ and yet, looking back to...

Posted by: Creativepool
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Inspiration

Opinions - Stephen Hawking - the man. The brand.

by Magnus Shaw Elvis Presley, James Dean, Marilyn Monroe - throughout the modern era, one or two human beings have exceeded their brief to be carbon-based lifeforms, walking around, eating dinner and making other carbon-based lifeforms. For want of...

Posted by: Creativepool
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Workshop

Online resources for better freelancing

Is it a good time to be a freelancer working at creative agencies at the moment? It's a question that seems to get very varied responses as everyone's situation is different, and the availability of work is spread unevenly across the disciplines this...

Posted by: Creativepool
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Workshop

Opinions - Fancy a fight? Join LinkedIn

by Ashley Morrison But not just any sort of fight. LinkedIn doesn't provide a sort of Brad Pitt / Edward Norton-inspired forum or portal where the first rule about Online Fight Club is that you don't talk about Online Fight Club. (Sorry if you...

Posted by: Creativepool
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Leaders

How should we celebrate with you?

We're about to reach another big milestone, and we're proud about it! But of course, we couldn't celebrate reaching 100,000 members if it weren't for YOU, the members, the Creativepoolers! That's why, instead of us deciding how best to celebrate, we...

Posted by: Creativepool
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Workshop

Opinions - Anyone want to work on Barclays?

by John Fountain Have you noticed that there are some accounts that have a bit of an odour about them? Not just those that reject all the good ideas, I mean the accounts that really question your moral judgement. The accounts that make you wonder...

Posted by: Creativepool
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Inspiration

Trailblazers: Steve Martin - The comic who went somewhere new.

by John Fountain I've just been reading Steve Martin's autobiography - Born Standing Up: A Comic's Life. Although I knew that he was a funny guy, I wasn't aware how alternative his act was back in the 70's, or how creative his writing. When he began...

Posted by: Creativepool
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Workshop

Opinions - Carr trouble. Why bad news needn't be taxing.

by Magnus Shaw Jimmy Carr is recording an episode of the sweary panel show 'Eight Out Of Ten Cats' tonight. A week ago, that news would be no more intriguing than discovering your train has a filthy lavatory. But a week is a long time in a troubled...

Posted by: Creativepool
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Workshop

Opinions - Come on, mums, pull your finger out!

by Ashley Morrison Look, love, just get back in the kitchen where you belong. What on earth are you doing, straying away from the cooker? Leash too long? Oh, mind you, with the leash off, you might as well do the vacuuming when you've finished...

Posted by: Creativepool
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Workshop

Opinions - Good old...hibu?

by Ashley Morrison Good old Yellow Pages. There was something rather comforting about those adverts, about the fact that good old Yellow Pages is not just there for that leaky roof. Or for the warm and fluffy things in life: the boy who bought his...

Posted by: Creativepool
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Leaders

Offloading. Does Loaded's decline mark the end of an era?

Loaded, the title from which all lads mags sprang, is to be sold for the second time in as many years. Its publisher, Vitality, was taken into administration last week, owing creditors £1m and liquidators Cooper Young have been tasked with...

Posted by: Creativepool
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Leaders

Snap decision - why Facebook bought Instagram

Last Sunday Facebook surprised the world. Without waiting for their market flotation later this week - and like a big shot investment banker casually ordering the 1900 Cristal Brut - the social network laid down $1b in cash and stock to acquire...

Posted by: Creativepool
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Inspiration

Thanks but no thanks - the rejection letter from hell.

The Great Depression aside, there has rarely been a worse time to apply for a job. And yet for anyone leaving college or school, or simply attempting to recover from the cruelty of redundancy, it has never been more essential. So with high hopes and...

Posted by: Creativepool
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Leaders

Quietly Redundant - the future for the QR code?

I'm not a classic early adopter. I don't queue outside Apple stores every time a plastic cover for the iPad is released, but I latch onto technology fairly quickly. I was online in the late nineties, had one of the first phase of free Spotify...

Posted by: Creativepool
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Workshop

Digital Design and Development - The amalgamation of skills sets

In this month's article we will be looking at the grey area these days between front end design and development. Most of Source's clients have restructured their creative and tech departments forcing people to be able to design and build projects and...

Posted by: Creativepool
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Inspiration

Don't be worthy. Don't be dull. Your folio is you.

Tony Cullingham is principal of the famous Watford Creative Advertising course at West Herts College. The course at Watford is legendary and considered to be one of the very best in the UK. If you're trying to break into the business it is said that...

Posted by: Creativepool
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Inspiration

Lessons from a freelancer

I was a human rights worker, specialising in gender and conflict in West Africa, when my first book was published. The freelance life appealed to my sense of adventure, so I tendered in my resignation. Here, in no particular order, are the lessons...

Posted by: Creativepool
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Workshop

The four things you need to be a successful freelancer

At some stage in your creative career you will reach a point when you pass beyond the world of corporate employment. For some people, the desire to 'do your own thing' happens early on, while others need longer before they feel they can cut it in...

Posted by: Creativepool
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Workshop

What does 2012 have in store for us?

In truth no one knows. Conversations we’ve had with many of our clients show that 2012 holds a certain unpredictability, which is making many a little nervous. There seem to be a lot of pitches around and enough work for everyone but with the...

Posted by: Creativepool
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Features

Damien Hirst and plagiarism

Today we live in a copy and paste world where it's acceptable to take someone else's idea and use it for our own benefit. Some say it's not plagiarism, it's a homage, a way of paying respect to the greats who came before. Others say it's just lazy....

Posted by: Creativepool
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Leaders

Postmodernism at the V&A

Hello dear blog readers. Apologies for posting this so late in the day but I have been out at the V&A Museum all afternoon trying to get my head around just what exactly Postmodernism is. Stupid though this may sound I managed to complete my art...

Posted by: Creativepool
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Features

I'm not with stupid. I am stupid.

As many of you will know Topman has recently got itself in a bit of trouble with some new T-shirt designs featuring some rather questionable slogans. But given that the emotional responses these novelty slogan T-shirts usually conjure up range from...

Posted by: Creativepool
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Features

Meet Matt Phillips

Matt is taking the plunge. He's a digital designer who is turning his back on the security of full time employment and going freelance. He knows this is a high-risk strategy. He knows it could all go pear shaped. But a few weeks in and he's finding...

Posted by: Creativepool
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Features

Are you special?

I was very pleased to receive a big response to my recent piece on becoming a copywriter but one question really caught my attention. The correspondent asked me to suggest a 'type' of copywriting in which to specialise. This rather threw me, but it...

Posted by: Creativepool
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Inspiration

Whatever happened to Creative Independents?

Back in the 1990's we had a big recession in the UK. It was bad times. Lots of agencies were hit and many people lost their jobs. As usual with this industry, quite a few talented creative folk found themselves out of work. But out of adversity...

Posted by: Creativepool
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Inspiration

What makes a bad logo bad (and a good logo good)?

Unlike Naomi Klein, I like logos. In fact, I think everyone should have one. Not just every company every single person. We could do away with those boring, old fashioned signatures and photos and just stick our personalised logo on things like...

Posted by: Creativepool
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Inspiration

World Cup Posters

So you're all ready to go. The brand new Full HDTV has arrived. The iPhone app uploaded. The Daily Star wall chart is mounted over the fireplace. And a replica of the trophy created entirely from beer cans has started to form in your lounge. Yes,...

Posted by: Creativepool
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Features

Recruitment webshites

Last week, Michael (MD of Creativepool and my boss at least some of the time, as far as blogging is concerned) sent out an email entitled "We are not a recruitment agency!" Bold words, you might think, given that the one-liner under the email...

Posted by: Creativepool

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