Displaying 253 - 288 of 2446 results
Good user experience isn't measured by how attractive a website or application can be. There are a number of elements at play when designing effective online UX, but most of them run through clarity of communication and accessibility. Following the...
Posted by: Creativepool Editorial
With the consumer world increasingly moving online, brands are being faced with the challenge of developing top-notch platforms to replace otherwise clunky and dated experiences. Long gone are the days of stiff, counter-intuitive and painful User...
Posted by: Antonino Lupo
The future of work is hybrid - if you’ve been around the Creativepool Magazine for long enough, you’ve read this many times from me now. While remote work is definitely here to stay, there is still a significant percentage of the...
Posted by: Antonino Lupo
Virtual Reality is now. If most of the advertising industry hasn’t jumped on the VR ship yet, you can bet we will soon - or at least, as soon as those incredibly expensive headsets become a bit more affordable (or attractive?) for the general...
Posted by: Antonino Lupo
Cookies are crucial to understanding customer behaviour online, but in recent years, having to accept or reject cookies has become somewhat of a nuisance for the average online user. Also, one can argue they're not exactly the best for privacy. In a...
Posted by: Creativepool Editorial
If there is one thing that Art Director Ferdinand van As wants you to take out from his interview below, it is that there is nothing more valuable than listening in this industry. Ferdinand is a skilled motion graphics designer and art director...
Posted by: Creativepool Editorial
For the last few years I’ve immersed myself in the lives of great artists, writers, performers and musicians. I’ve read memoirs and biographies; listened to radio programmes and podcasts; watched documentaries and biopics. Over time...
Posted by: Richard Holman
We are physically distant, but emotionally closer. It's no secret that the lockdown and the COVID crisis have had a huge impact on agency work. Some agencies have struggled more than others, but we know that the lockdown was quite a heavy and...
Posted by: Creativepool Editorial
The importance of bravery, boundaries and beliefs in the performance arts “Argue for your limitations, and sure enough they’re yours” Richard Bach, ‘Illusions’ , Arrow Books, 1988 The book ‘Illusions’ by...
Posted by: James Sampson
The Guardian recently launched a new dedicated series entitled "This is Europe" which pledges its ongoing commitment to Europe in the wake of Brexit. To support This is Europe, the Guardian is running a multi-layered marketing campaign in...
Posted by: Creativepool Editorial
With almost 1,000 items of clothing going to landfill every thirty seconds in the UK alone, it’s undeniable that fashion waste is hurting our planet. This is because the conversation is always centred around the new clothes we covet, rather...
Posted by: Benjamin Hiorns
Exhibiting events have been around for over 160 years. Believe it or not, it was London’s very own Hyde Park that housed the very first trade show: The Great Exhibition. The reason for these type of events? To get all of the best products in...
Posted by: Benjamin Hiorns
Brexit: the PR disaster that simply won’t go away. Heads have rolled, reputations have been severely tarnished, promises have been made and broken, and all the while the UK public has been left scratching its proverbial head trying to work out...
Posted by: Creativepool Editorial
South Africa celebrated Women’s Day earlier this month and to coincide with the event, men’s grooming brand Gillette paid tribute to the women who are raising a new generation of men in the country. Created by Grey Africa, a video shares...
Posted by: Creativepool Editorial
World Emoji Day is being celebrated across the world today on social media and beyond with a host of fan comments, online discussion and articles about the universal language. Emojis have become an entertaining form of expression cutting out the...
Posted by: Creativepool Editorial
CAT VR is exactly what you think it is Brain-monitoring, emotion-measuring, digital marketing agency isobar was labeled one of the world’s most innovative agencies in 2018 by Fast Company. And with good reason! They’re one of the first...
Posted by: Creativepool Editorial
Brothers and Sisters - webuyanycar.com The next two ads in the major new campaign for webuyanycar.com launched this week, starring much-loved personality Phillip Schofield. Created by Brothers and Sisters, the ads, “Kitten” (above) and...
Posted by: Creativepool Editorial
CES 2018 For even more on CES 2018, check our #techtuesday piece from last week. CES visitors blown away by Byton Concept Byton debuted its first concept car at CES this year. The all-electric, self-driving SUV is described by the Chinese startup...
Posted by: Creativepool Editorial
As arguably two of the most famous (and undeniably powerful) men in technology, whether you like them or not, what Mark Zuckerberg and Elon Musk think, matters. That's why, when they fundamentally disagree on something, it makes a lot of noise. Musk,...
Posted by: Benjamin Hiorns
TBWA/RRAD - Amnesty International Current political tensions have led to Arabs and Muslims being mistreated at airports in the USA and Europe because of their passports. Behind this, there is a strong misconception that all Arabs and Muslims are...
Posted by: Creativepool Editorial
Familie van Fonk are a creative agency based in Amsterdam who work with children's open minds and ingenuity to produce digital and physical products which make not only their lives, but also their families and friends lives a little bit better. By...
Posted by: Kate Lewin
Snapchat, the early darling of the millennial social media world just turned five and entered big school with the announcement of its IPO last month. The original platform for horny teenagers with short attention spans has matured into a broader...
Posted by: Creativepool Editorial
Towards the tail end of 2015, everyone was declaring 2016 as the dawning “Year of VR,” and whilst there have been a number of major developments in the field this year, including the commercial launches of all three major platforms, it's...
Posted by: Benjamin Hiorns
Saatchi & Saatchi LA - Toyota Toyota and Saatchi & Saatchi Los Angeles have launched a new campaign to mark Toyota’s 37th annual “Toyotathon,” celebrating the brands’ yearly December Sales event. The campaign is comprised of...
Posted by: Creativepool Editorial
It's been 2 weeks now since D-Day (Donald Day) and our divided world has grown even more so in the ensuing noise, chaos and horror. The creative industries, however, prove ever resilient, and whilst my previous piece from last week regarding the...
Posted by: Benjamin Hiorns
Every day, millions of selfies are posted and shared, without a thought given to the risks they may pose, with advances in technology turning every camera and every selfie into a potential data mine ripe for hackers to excavate. To capitalise on this...
Posted by: Creativepool Editorial
Google have reportedly spent five years developing the “One typeface to rule them all,” which will work not only across all devices, but across all languages. This holy grail typeface has been created as part of a collaboration with the...
Posted by: Benjamin Hiorns
Tom Guy is Commercial & Product Director at Hive, a British Gas innovation. Despark, an International digital specialist, spoke to him to find out what it takes to create a cutting-edge, offshoot as part of a 200-year-old legacy company and to hear...
Posted by: Despark
Iona Inglesby has launched a company that converts DNA data into unique graphic prints and patterned textiles. Inglesby's Dot One takes its name from the 0.1% of each person's DNA that differs from that of other human beings. Apparently we share 50%...
Posted by: Creativepool Editorial
London and New York are perhaps the two most popular cities for tourists on the planet, and there are countless parallels to be drawn between them. From the underground system and the cultural similarities, to the sheer vastness of the cities...
Posted by: Benjamin Hiorns
Acclaimed furniture, interior and exhibition designer Gitta Gschwendtner has created a unique new spatial design for the Victoria & Albert Museum’s Fabric of India exhibition, which uses yarn to help house and tell the story of around 200...
Posted by: Creativepool Editorial
A copy editor makes sure that a text is readable, accurate and ready for publication. View People View Companies View Jobs Job Description, Salaries and Benefits A copy editor makes sure that a text is readable, accurate and ready for...
Posted by: Creativepool
A man who made a significant impression on social media as he posted snaps of his supposedly illegal journey from North Africa to Spain on Instagram, has been revealed as a perfectly legal beach handball player, who was acting as part of a...
Posted by: Creativepool Editorial
Last week, I posted one of my most successful blogs this year. "Top 10 worst corporate phrases" was for all you folk out there who hate ugly jargon such as “reach out”, “touch base” and “push the envelope”. You...
Posted by: Ashley Morrison
Although one never expects a bingo company's advertising to be the height of sophisticated creative communication, I am being driven slowly crazy by Gala's new strapline. 'Sing Gala-la-la' it goes. Leaving aside the obvious gaffe they've made by...
Posted by: Magnus Shaw
A few weeks ago, I urged you not to read my latest blog. So if you took my advice, well done, and I hope you enjoyed the five minutes of your life that I kindly gave back to you. If you didn’t, thank you for loving my writing too much. Note to...
Posted by: Ashley Morrison
