Leaders
Greenspace - Anthology Deptford Foundry
The Greenspace consultancy has created the branding for a new London housing development, and is hoping to tell the story of the area through its work. The Deptford Foundry in south-east London is made up of...
Posted by: Creativepool Editorial
Leaders
With E3 commencing this week, and the eyes of the tech world honed in on LA, I thought it was about time to take a look at some of the more esoteric news stories of the past week regarding virtual reality, which is bound to be the presiding HOT TOPIC...
Posted by: Benjamin Hiorns
Leaders
MeringCarson
This week, MeringCarson, the advertising agency focused on brands, companies and organisations who are in the business of experiences - destinations, products, entertainment, and social movements, announced the promotion of two long...
Posted by: Creativepool Editorial
Leaders
Carlo Ratti's very personal IOT office
The internet of things is one of those terms that gets bandied around a lot, but few people actually understand. Italian architect Carlo Ratti, is the exception to that rule. Ratti has designed a system for an...
Posted by: Benjamin Hiorns
Leaders
Karmarama - Confused
In the first of four major wins this week, Karmarama has won the account for Confused.com, an ambitious brand in a competitive and highly creative sector. The pitch process began at the beginning of the year and was against...
Posted by: Creativepool Editorial
Leaders
Google and Levi's create an interactive jacket!
Levi's Commuter x Jacquard
Google has teamed up with Levi's to create a jacket that can be used to control electronic devices. The jacket in question, the “Commuter” uses Google's unique...
Posted by: Creativepool Editorial
Leaders
RKCR/Y&R - Lombard Odier
RKCR/Y&R has been appointed by Lombard Odier to be its first global advertising agency partner following a competitive international pitch involving BETC Paris, Fred & Farid and Armanda Testa. Lombard Odier is one of the...
Posted by: Creativepool Editorial
Leaders
BBH Sport: The Lawn Tennis Association
Go Hit It
The Lawn Tennis Association (LTA) has announced the launch of their first-ever brand campaign this week, and its a bit of a big hitter! “Go Hit It” is part of an effort by the brand to...
Posted by: Benjamin Hiorns
Leaders
Publicis Worldwide
Bruno Bertelli, the ECD of Publicis Worldwide Western Europe, and CEO of Publicis Worldwide Italy, has been promoted to the newly created role of Global Chief Creative Officer at Publicis Worldwide. He will report to Arthur...
Posted by: Creativepool Editorial
Leaders
Pearlfisher - Havana Club
Pearlfisher has partnered up with a team of Cuban artists to reposition the Havana Club rum brand as a hand-crafted product designed to appeal to rum connoisseurs and first time drinkers alike. A new identity and visual...
Posted by: Creativepool Editorial