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Leaders

Finding your Tune - With the Wunderman Thompson LatAm CCO

"I’ve lived all my life in Argentina, a place in which we are used to going through economic and political crises again and again." This is the sentence with which Dany Minaker opens his answer to one of our questions below. A sentence which...

Posted by: Creativepool Editorial
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Inspiration

The Fluidity of Structure with Gordon Greaves

You'll often hear writers say that structure is important. Structure is what holds a story together. Structure is sometimes what propels a story forward. Structure is loved, but also much hated. But even within the strict rigidity of structure,...

Posted by: Creativepool Editorial
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Industry

How KFC told Suppertime Stories for Annual 2018

Last week, Matthew Barnes, ECD at Ogilvy South Africa explained how he and his agency created an engaging digital campaign for confectionary brand Cadbury to win an Annual in 2018. But they didn’t stop there. For fast food company KFC, the...

Posted by: Ryan Watson
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Leaders

Cheil Worldwide's latest innovations are improving life

Whilst it began life as an agency created specifically to service Samsung, Cheil has gone from strength to strength in recent years with work that continues to push boundaries and make people think. Here, we've highlighted two recent campaigns from...

Posted by: Creativepool Editorial
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Leaders

Artist Boss: Sir Anthony Caro

What is Artist Boss? This project looks at the life and work of prolific sculptor Sir Anthony Caro (1924-2013) and his studio assistants. Throughout his expansive career, Caro employed studio assistants in the production of his work, and we are...

Posted by: Bath Spa University
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Leaders

Rebrand Roundup: From Bertie Bassett to a cheeky Nando's

Bulletproof - Maynards Bassetts Confectionery brands Maynards and Bassetts have been brought together under one identity to form a new more “Adult” candy brand as part of a rebranding strategy by Bulletproof set to roll out next month....

Posted by: Creativepool Editorial
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Leaders

Gitta Gschwendtner's Fabric of India opens at the V&A

Acclaimed furniture, interior and exhibition designer Gitta Gschwendtner has created a unique new spatial design for the Victoria & Albert Museum’s Fabric of India exhibition, which uses yarn to help house and tell the story of around 200...

Posted by: Creativepool Editorial
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Leaders

Ogloovy and the Generation O Revolution

The latest in a series of recent acquisitions made by WPP; it was announced yesterday that Gloo Digital Design, one of the largest digital agencies in South Africa, as been acquired by the advertising giants through Ogilvy & Mather South Africa. The...

Posted by: Benjamin Hiorns
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Leaders

DigitasLBi acquire Liquorice, the African digital marketing agency

DigitasLBi, the Publicis Groupe's global digital marketing and technology agency, recently acquired a new digital agency of their own in the form of South African shop Liquorice, which will form part of DigitasLBi's Middle East & Africa region under...

Posted by: Benjamin Hiorns
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Workshop

What if holding a candy bar could get you killed?

Implicit racial bias is deadly. "A black person is three times more likely to be killed by the police in America, too often when armed with nothing more than a candy bar." It sadly comes to the surprise of no one that there is an implicit bias in...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Unlimited Group Unlimited Group has announced the appointment of Sarah Shilling as its new Group Chief Marketing Officer. Previously Managing Partner, Brand at Unlimited Group, Sarah joins the Senior leadership team as Unlimited Group embarks on a...

Posted by: Creativepool Editorial
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Leaders

The Black Cab Interview Singapore: Ian Perkins - ECD at Name and Name

The Black Cab Interviews have flown all the way from London to Singapore just in time for Spikes Asia - Singapore’s Festival of Creativity, in collaboration with Cogs Agency with production support by The Flying Kick Asia and Shooting Gallery...

Posted by: Creativepool
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Leaders

Top 10 Hires of the Week

FCB Inferno FCB Inferno has hired Elspeth Lynn to join its creative department. She will start in January, working directly with the agency’s clients, which include BMW, Beiersdorf and Sport England, and report to joint Chief Creative Officers...

Posted by: Creativepool Editorial
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Leaders

Awards Roundup

Effie Awards Ogilvy & Mather was recognised with top accolades this week as both O&M North America and the New York office were recognised as the most effective individual office and agency network of the year in their respective categories at the...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Common Industry - NME Common Industry has announced its partnership with NME, the prestigious music and entertainment media brand. The agency will provide strategic consultancy for a series of upcoming projects, with a view to developing a new...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

McCann London – Cheapflights Cheapflights, the global flight search and travel deals website, has appointed McCann London as lead content agency to support its drive to accelerate its international brand profile. McCann has already worked with...

Posted by: Creativepool Editorial
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Leaders

How brands and agencies celebrated International Women's Day 2016

Say what you want about adland, but it's always been an incredibly progressive industry, so it's only natural that many of the industry's biggest and best agencies and brands would want to piggyback on the social media frenzy surrounding...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Hires of the Week

The Partners Brand consultancy The Partners, has appointed award-winning creative director Peter Henshaw as leader of creative for the agency’s Health Team. Peter will lead global relationships with Novo Nordisk, AstraZeneca, The International...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Apple Whilst not technically an Ad Land related news piece, this one is big enough news that we thought it was pertinent to at least include it somewhere. Sir Jonathan “Jony” Ive has been promoted to the newly created role of chief...

Posted by: Creativepool Editorial
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Inspiration

Classy Creativity: a Chat with Cheddar Creative

It takes guts to find the courage to start from scratch. It can go either way. Too many have fallen under the weight of poor planning, but those who have succeeded give us hope that we can do the same. Cheddar Creative is a prime example of that. In...

Posted by: Creativepool Editorial
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Leaders

Malcolm Poynton on why you should nurture your ambitions

"It’s always incredibly exciting to build creative teams and inspire them to achieve things greater than they ever expected." Malcolm Poynton is a leader many professionals in the industry would envy. Grown up in New Zealand with sports and...

Posted by: Creativepool Editorial
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Industry

Global Creative Calendar: February 2019

It's been 32 years since South By Southwest launched in Austin, Texas. March will see more than 150,000 people will convene in the city once again to redefine the cutting-edge in interactive, film, music and culture. The event will focus on trends...

Posted by: The Darnell Works Agency
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Leaders

Top Hires of the Week

Saatchi & Saatchi London taps 72andSunny ECD Saatchi & Saatchi London has hired the former ECD of 72andSunny New York to be its new chief creative officer. Guillermo Vega will join the agency on October 1 following the departure of Andy Jex, who...

Posted by: Creativepool Editorial
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Inspiration

Emerging contemporary artists you should definitely know

Looking at the contemporary art scene is not an easy task. Especially because the cutouts, themes, platforms and diversity are the size of planet Earth. One way that I always prefer is to find something in the artwork that takes me out of the...

Posted by: Daniel
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Leaders

Top Hires of the Week

Raconteur A women-led tour de force is in full swing, as Marissa Puget and Olia Ougrik take the mantle of ownership of Raconteur, the Los Angeles and Paris-based consultancy known for their creative storytelling approach to publicity, marketing, and...

Posted by: Creativepool Editorial

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