Displaying 757 - 792 of 806 results
A brand is the visual, emotional, rational, and even cultural image that people associate with a product or with a company. Brands are more important at this period in time than any time in the past century. Brands bring together psychology and...
Posted by: Creativepool Editorial
Harry Westlake Wears the Rose Little Harry Westlake; the six-year-old who rose to national fame after belting out the national anthem before the recent Six Nations rugby game that saw England triumph over Italy, has been given his own chat show by...
Posted by: Creativepool Editorial
Holiday Inn's Express chain of affordable hotels is undergoing an exhaustive redesign. The brand has been working with IDEO and Forpeople to develop brand new interior designs for its hotels that use “Smart technology” to make guests'...
Posted by: Creativepool Editorial
I have a particular affinity for Grolsch. I'm not normally a lager drinker; it all tends to taste the same to me, and the gas is a by-product of heavy consumption that I could quite frankly do without. For that reason, I've always been a cask ale...
Posted by: Benjamin Hiorns
Ryman, the UK's leading stationer, has teamed up with Grey London to promote the sustainable Ryman Eco font through a new initiative called the “Alphabet Poster Project.” 26 leading British designers have created “Beautifully...
Posted by: Creativepool Editorial
I don't know about you, but I'm getting a bit bored of reality TV shows. If we're not biting our fingernails during Masterchef just because the soufflé hasn't risen and Mr Big Food Critic is poking at it disapprovingly, then we're waiting for...
Posted by: Ashley Morrison
A few years ago, the politician and journalist Matthew Parris made a film for Channel 4’s ‘Without Walls’ strand, in which he declared public relations to be an utterly pointless industry, without merit or use. He was forced to eat...
Posted by: Magnus Shaw
Wow, that was quick. 2014 has come and gone and what a busy year it's been. So it's that time of year, when we are now accepting submissions for The Creativepool Annual 2015! And this year it is BIGGER and BETTER. With a whole new layout, content,...
Posted by: Creativepool
Something extraordinary has happened to me. Not a new brand of tea bag I rather like, but something properly extraordinary. As you'll know, almost a week ago, armed men stormed the offices of the French magazine Charlie Hebdo; shooting and killing...
Posted by: Magnus Shaw
The president of D&AD talks to Creativepool in our Ubiqutious Black Cab about her early career, breaking into the creative industry, and how to succeed… Laura Jordan Bambach explains to Creativepool founder, Michael Tomes, how her many roles...
Posted by: Creativepool
A new national US campaign from Airbnb, the website that allows users to rent out their own homes to tourists and vice versa, uses the 25th anniversary of the fall of the Berlin Wall to tell an emotionally engaging story about two men from opposite...
Posted by: Benjamin Hiorns
David Beckham; retired international football hero, noted philanthropist and unofficial UK ambassador, has collaborated with filmmaker Guy Ritchie in a new ad for his Haig Club Scotch Whisky, a venture he can add to his already enviable marketing...
Posted by: Benjamin Hiorns
As an artist who specialises in harnessing science in order to create colourful and unique works of art, Fabian Oefner has used everything from magnetised liquids to exploding balloons, but his latest experiment might be his most impressive yet. At...
Posted by: Benjamin Hiorns
Yesterday (Sunday 21st September 2014) Ogilvy & Mather, one of the largest marketing communications companies in the world, got involved in spreading the word of amity through their new campaign, “Shoot Goals, Not Guns” for the...
Posted by: Creativepool
The global company Diageo is the leader in beverage alcohol with an wide collection of brands across spirits, beer and wine categories; brands such as Johnnie Walker, Crown Royal, Smirnoff, Captain Morgan, Baileys and Guinness. Johnnie Walker, the...
Posted by: Creativepool
Today, Jaguar will launch FEEL XE, a platform created to harness the “Spirit of British creativity and innovation” using inspiring figures from the creative worlds of music, film and design. The unveiling of the FEEL XE platform coincides...
Posted by: Benjamin Hiorns
This week I was asked to blog about the World Cup. I do not care for the World Cup. Not very much anyway. I hate those stupid flags that people stick in their car windows, reminding everyone of all the wasted excitement, hopes and dreams which the...
Posted by: Jessica Hazel
It was announced over the weekend that singer, songwriter, actress and pop culture icon, Courtney Love, will feature at the 8th Annual Legends of Music Seminar, presented by Grey, the global advertising and marketing agency. The seminar will be...
Posted by: Benjamin Hiorns
Between May the 21st and the 24th, Destination Imagination will be celebrating Global Finals 2014, the world's largest creative thinking and problem solving competition for students. This year (which promises to be the biggest yet), a record setting...
Posted by: Benjamin Hiorns
Finally, after many years of procrastination, I'm writing a novel. A lot of people apparently feel that they “have a novel in them”, but I've taken the plunge and I'm actually doing it. Yay, me. Mind you, as I say, it took me a long...
Posted by: Ashley Morrison
Easter, eh? Not as big as Christmas, and yet more substantial than Pancake Day. Still, a very good time to slow down and kick back. Here's what you'll need: some high-quality family members or friends, and small amounts of chocolate crafted to look...
Posted by: Magnus Shaw
Call me naïve, but I think we in the UK are pretty inclusive; more so than other nations. Granted, discrimination in the workplace does still exist on various levels - and much more in some industries than others. Banking, I hear, is one of...
Posted by: Ashley Morrison
Tell us a bit about you Wesley... I began working in the creative industry in 1998 after studying at Central Saint Martins and Goldsmiths. Early on I specialised in digital and was lucky enough to be in the right place at the right time to ride the...
Posted by: Reading Room
In the early days of television, a journalist asked the British Prime Minister whether he had anything he wanted to say to the nation. Eden paused for a moment, then said - "No." This exchange has passed into history as an example of a considerably...
Posted by: Magnus Shaw
Unless you’ve been asleep for the past week, you’ll be all too aware of Olympian Tom Daley’s announcement about his sexuality via a ‘selfie’ YouTube video. The reaction has been incredible - from the media and the public...
Posted by: Ashley Morrison
We’ve all had fantasies about various ways of quitting our jobs. In fact, some of you out there may even have turned freelance because you just couldn’t take the permanent life any more - either because of your boss or the work itself....
Posted by: Ashley Morrison
In the world of the marketing agency, 2013 won't just be the year of the Snake. It'll be the year the number of mobile devices exceeds the human population. I'm knocking at your proverbial door to spread the word of Vine. Have you heard about the...
Posted by: FindGood
If you’re a freelancer who’s got a steady stream of work coming your way - either from the same loyal clients who know you and trust you, or from referrals from said loyal clients, or you’re very good at selling yourself and you...
Posted by: Ashley Morrison
Website: designjuices.co.uk Twitter: @DesignJuices Facebook: facebook.com/designjuices Tumblr: jthompsondesign.tumblr.com/ When did you start out blogging? I started Design Juices back in January of 2010 whilst still at university, it was a...
Posted by: Creativepool
Website: designjuices.co.uk Twitter: @DesignJuices Facebook: facebook.com/designjuices Tumblr: jthompsondesign.tumblr.com/ When did you start out blogging? I started Design Juices back in January of 2010 whilst still at university, it was a...
Posted by: Creativepool
Everybody knows that the creative industry is a hard field to crack into when you are first starting out. Everyone also knows that job offers mostly come about because of who you know, rather than what you know and whatever vast sum your student loan...
Posted by: Creativepool
by Magnus Shaw. In this age of fitness fanaticism and dire public transport, it's not unusual to see people arriving at the office on a bicycle. How they find the stamina, I can’t begin to guess, but I don’t think they take the Lance...
Posted by: Creativepool
by John Fountain. A few months back I was helping a friend review some CVs for a copywriting position. There was the usual mix of applicants and all of them from different writing backgrounds including b2b, pharmaceutical, PR, blogging, journalism,...
Posted by: Creativepool
by Magnus Shaw. It doesn't matter if Sky TV project their logo onto the moon for three months. If Tesco book Al Pacino to front their 2013 campaign, it will make no difference. Should Galaxy build a scale model of the Hoover Dam from solid milk...
Posted by: Creativepool
by Magnus Shaw. Dear Santa, I'm not sure if you're aware, but Christmas is coming. Next week, apparently. With this in mind, I thought I'd better drop you a note to outline some of the stuff I'd like you to provide. I suggest you take the Harley...
Posted by: Creativepool
Design Juices started back in January of 2010. It was a structured way to document all the inspiring work and creative designers I was finding in my research online. The blog grew from this scrapbook of inspiration into a more structured way to give...
Posted by: Creativepool