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Features

Supermarket Sarah

Supermarket Sarah A.K.A Sarah Bagner is a shop owner with a difference. She originally trained in graphic design and went on to work in corporate advertising for a few years but jacked it all in to run a vintage stall at Portobello Market which was...

Posted by: Creativepool
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Workshop

When UX meets the real world with Sarah Prag

Regardless if you are working in house or for an agency, most of you can likely identify with having been part of a project team and being the only expert on hand for your area of expertise. You might be the best at what you do, but sharing your...

Posted by: ADLIB
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Features

5 Minutes with... Sarah McCartney - Copywriter and Perfumer

by John Fountain. Head writer at Lush from 1996 to 2010, Sarah is now Head of Ideas at the writing agency Afia. As an author she has penned 'The Fake Factor', 'Online Marketing in 7 Days (for people who can't avoid it any longer)', and '100 Great...

Posted by: Creativepool
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Features

In search of the 10%. Is Sturgeon's Law the alarming truth?

by Magnus Shaw. Theodore Sturgeon was an American science fiction writer. A popular author, he is more widely known for his 'revelation' or law. It's a simple proposition which Sturgeon devised after spending years defending science fiction...

Posted by: Creativepool
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Inspiration

Brand Case Studies: KARA bags

KARA takes its name from the Japanese word Karaoke, meaning ‘empty orchestra’. That piece of information isn’t immediately relevant to anything we’re about to cover in this Brand Case Study, but it gives you an insight into the inner workings...

Posted by: Kate Lewin
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Workshop

Branding and Rebranding in the Family Legal Sector #CreativeCaseStudy

Run For the Hills, the award-winning design house specializing in interiors and branding, is now the go-to for edgy and cool branding. This month, they’re unveiling their branding work for a family law company, Burgess Mee. Typically, branding...

Posted by: Benjamin Hiorns
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Inspiration

Simplifying Starbucks for 2023 | #BehindTheBrand

Last month, Starbucks debuted a new look for its ready-to-drink portfolio in partnership with global brand transformation company Landor & Fitch following a two-year creative collaboration. Starbucks identified an opportunity based on consumer...

Posted by: Creativepool Editorial
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Leaders

Banksy withdraws anti-Tory free print election offer

UPDATE: Since the original article was posted (below) on Tuesday morning (June 6), Banksy has withdrawn his offer to send a limited edition print of a new piece to voters shunning Conservative general election candidates in and around his home city...

Posted by: Benjamin Hiorns
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Workshop

Get the most from the hard work you perform by Halcyon Management

Are you looking for better returns from the hard work you perform? As freelancers become more common in the work place so do the solutions that enable contractors to maximise their earnings. From Limited Companies to offshore trust solutions. Which...

Posted by: Creativepool
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Leaders

Top Hires of the Week

Visualsoft Leading e-commerce and digital agency, Visualsoft, has recruited 20 new employees as part of its ongoing growth strategy - with more on the way! The team expansion has taken place across its Stockton, Newcastle and Manchester offices, to...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Unlimited Group Unlimited Group has announced the appointment of Sarah Shilling as its new Group Chief Marketing Officer. Previously Managing Partner, Brand at Unlimited Group, Sarah joins the Senior leadership team as Unlimited Group embarks on a...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

The Mill Alex Fitzgerald and Evelyn O’Reilly have joined The Mill’s London production department. Fitzgerald returns to The Mill as an Executive Producer. He most recently worked as a Senior Producer at Framestore, where he produced notable...

Posted by: Creativepool Editorial
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Leaders

#GettingToKnow Buttermilk Founder, Jamie Ray

Tell us a bit about your role! Is there a “typical” day? My day is anything but typical. When we founded the business, my time was spent on client-facing activity and project management. Fast forward 7 years, and now that we have scaled...

Posted by: Creativepool Editorial
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Inspiration

Let me Tela you a story: Meet Shara Vickers, Creative Director

Avid readers of my Creativepool blog - of which there must be literally…some - will know that I upped sticks and moved from the Big Smoke (London) to the Big Nice And Airy (Saffron Walden) a couple of years ago. During this time, I’ve...

Posted by: Ashley Morrison
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Leaders

Top 10 Hires of the Week

TBWA\Chiat\Day LA TBWA\Chiat\Day LA has announced Renato Fernandez as Worldwide Creative Director at the agency, with responsibility for the Gatorade brand. Previously Creative Director for Gatorade in the U.S., Renato's promotion extends his role...

Posted by: Creativepool Editorial
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Leaders

mmadigital hires Phil Howells as creative consultant

mmadigital, the Manchester-based specialist online marketing agency for the legal sector, has completed a hat-trick of summer hires by appointing Phil Howells, the creative genius behind the “It's a bit of an animal” campaign for...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Hires of the Week

FinchFactor FinchFactor has appointed Sarah Taylor to the role of Global Client Service Director. The appointment comes in response to an increased cross-border focus and the recent launch of its third international office. With further expansion in...

Posted by: Creativepool Editorial
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Inspiration

The Blind Passion of Augusto Correia

"Don't learn advertising. Learn people." Associate creative director Augusto Correia has an ardent passion for creativity. You can easily get that from his words, and how vehemently he talks about his craft. Born a musician and grown in advertising,...

Posted by: Creativepool Editorial
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Features

One year on: Winners, losers and what we've learned from GDPR

This week marks a year since General Data Protection Regulation (GDPR) came into effect across all 28 member states of the European Union (EU). The privacy laws were enforced to increase and protect the rights people have over their personal data...

Posted by: Creativepool
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Leaders

Top Hires of the Week

Mother Design Mother New York has announced that Mark Sloan has been named Head of Mother Design. He came over from TBWA\Chiat\Day, where he served for over three years as its director of design. Mark’s prior experience included working on a...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

M&C Saatchi M&C Saatchi has appointed Sereena Abbassi as Head of Culture and Inclusion, where she will be working closely with Victoria Fox, Chief Executive of LIDA and group sponsor of diversity and inclusion at M&C Saatchi Group. Sereena is...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

AKQA Italy Umberto Basso has been appointed as Managing Director of AKQA in Italy. Prior to this role, Umberto was Head of Emerging Technology at AKQA, and will now report into Matthew Bain, International Managing Director. Umberto will oversee AKQA...

Posted by: Creativepool Editorial
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Leaders

Why the creative industries need to wake up to mental ill health

According to the latest absence figures from the Health & Safety Executive (HSE), ‘work-related stress accounts for over half (57%) of all working days lost to ill health’, which is more than all other reasons for absence put together....

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Firstborn - Jagermeister Spirits brand Jägermeister has selected Firstborn as its digital agency of record, following a review launched in October which included four undisclosed agencies, in addition to Firstborn. Firstborn will be tasked with...

Posted by: Creativepool Editorial
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Leaders

Account Wins and Acquisitions of the Week

Publicis - Diesel Diesel, the legendary fashion brand part of the OTB group, has appointed Publicis Italia, the agency led by Bruno Bertelli, Global Chief Creative Officer of Publicis WW, to handle its global creative and strategy account. The...

Posted by: Creativepool Editorial
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Leaders

Sorrell responds to WPP hack

Sir Martin Sorrell has issued a memo calling upon WPP employees to help minimise disruption to client business after the ransomware attack yesterday. In the same memo, which you can read for yourselves in full below, he also assured everyone that...

Posted by: Creativepool Editorial

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