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Displaying 37 - 72 of 117 results

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Leaders

Rebrand Roundup: Cannabis-infused caramel and other stories

Noise13 - Dovana All woman-led San Francisco agency Noise13 has unveiled a cute, playful identity for Dovana, a “sophisticated” range of cannabis-infused caramel. The agency was approached by the “mom and pop duo,” who...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

DDB Worldwide Omnicom Group President and CEO John Wren has announced the appointment of Wendy Clark as President and CEO of DDB Worldwide. Clark succeeds Chuck Brymer who will assume the title of Chairman. Both roles are effective immediately....

Posted by: Creativepool Editorial
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Leaders

Super Bowl Ads 2018

Whilst traditional TV advertising has long been superseded by digital as the most relevant and important medium for marketers and agencies alike, adland always resets itself for one night in February. One night where ad spend is at an annual high and...

Posted by: Creativepool Editorial
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Features

All Eyes On You - Visuals That Work

Brand Licensing Europe 2017, a B2B trade exposition for licensing professionals, recently achieved impressive delegate numbers of over seven thousand, five hundred visitors; an increase in four percent in comparison to 2016, and an eleven percent...

Posted by: Phil Michael
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Leaders

Account Wins of the Week

Accenture - Vatican News The Ministry of Communications of the Vatican has appointed Accenture Interactive to help design and deliver its new communications system called Vatican News. The move is part of the Vatican reform aimed at finding new ways...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions announces revamped 2018 Festival

A streamlined 65th edition of the Festival which will run for five days. More than 650 delegate passes given away free as part of new Young Lions initiative. New opportunities to celebrate the work throughout the City of Cannes and beyond. A...

Posted by: Cannes Lions
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Leaders

Rebrand Roundup: Netflix cannabis, eHarmony, YouTube and other stories

Carrot - Netflix Streaming giant Netflix has partnered with creative agency Carrot and a California cannabis dispensary, to produce weed themed around several of its TV series. The marijuana, which was produced in limited-edition packaging and went...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

PHD – Sainsbury's Sainsbury's has confirmed that PHD has won its consolidated £115m media planning and buying account, ending the long-running drama over the account review. A source close to the supermarket giant said PHD eventually triumphed...

Posted by: Creativepool Editorial
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Workshop

Having a niche, an area of expertise as a Creative

Within the Creative Recruitment Sector, we notice the importance and advantage of having specific industry or market knowledge more and more. Carving out your own niche, becoming an expert within a specific area or sector (beyond Creative, think...

Posted by: ADLIB
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Leaders

#TechTuesday: Who Won E3 2017?

Last week, the gaming industry descended on the Los Angeles Convention Centre to show off their wares, swap war stories and make the wallets of gamers everywhere quiver in fear. E3 2017 was not exactly a banner year for the expo, with precious few of...

Posted by: Benjamin Hiorns
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Leaders

April Fools 2017: The Best Fake News

April Fools Day is an event that's perfect for modern media, given the potential for wide reaching mayhem and confusion. With the world currently a place where the unbelievable and the borderline satirical appears to hit the headlines on a daily...

Posted by: Benjamin Hiorns
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Leaders

Top Stories from the Wearable Technology Show 2017

Nimb ring doubles as a panic alarm The Nimb Ring hides a panic button that sends an alert to friends and emergency services if the wearer is in trouble. The button is concealed in the underside of the ring, which otherwise resembles a normal piece...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: Food, Drink and Jewellery

BrandOpus - BirdsEye Chicken BrandOpus has worked with family frozen food favourites, Birds Eye, to create new packaging for their entire chicken portfolio. The frozen chicken category is in decline, concerns over quality has seen mums looking...

Posted by: Creativepool Editorial
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Leaders

Super Bowl 51: Every Ad We Have So Far

The New England Patriots will clash with the Atlanta Falcons at Super Bowl 51 this coming Sunday, February 5th, but we're not interested in any of that. No. We're only interested in what happens between the plays. As is usually the case, brands are...

Posted by: Creativepool Editorial
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Leaders

Apple App Store raise price of all apps by 25% because of Brexit

With the post-Brexit pound plummeting faster than Donald Trump's approval rating, Apple have decided to set a terrifying precedent in the tech community by raising the price of all apps in the UK by 25%. In real terms, this means an app that used to...

Posted by: Creativepool Editorial
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WCRS expose Coercive Control with Women's Aid

Is domestic violence always physical? There's a growing awareness around the signs of coercive control - Imagine always being told that your dress is inappropriate. Imagine not being able to see your friends without your partner present. Imagine...

Posted by: Creativepool Editorial
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Leaders

RKCR/Y&R launch ultimate campaign for Thomson ahead of TUI rebrand

Thomson is launching a campaign to showcase the special moments it provides for holidaymakers at its resorts, ahead of its planned rebrand to TUI in late 2017. The campaign, created by RKCR/Y&R, comprises of TV, radio, print, digital, VOD, broadcast...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Saatchi & Saatchi LA - Toyota Toyota and Saatchi & Saatchi Los Angeles have launched a new campaign to mark Toyota’s 37th annual “Toyotathon,” celebrating the brands’ yearly December Sales event. The campaign is comprised of...

Posted by: Creativepool Editorial
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Leaders

Unconventional Christmas Trees turn Xmas upside down in London

Amongst my friends and family members, I've become known as something of a Scrooge when it comes to everything festive. Long gone are the days when the opening chords of “Merry Christmas Everyone” would ignite an ember of longing in my...

Posted by: Benjamin Hiorns
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Leaders

Morrisons revive Safeway name as grocery brand

After 11 years in the wilderness, Morrisons is bringing back the Safeway brand as a new wholesale range of groceries to be stocked at independent retailers across the UK from next year. The name itself will be familiar to anyone who grew up in the...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: Hull, Hand-made Candles and Britain's Oldest Brewery

Bulletproof - PizzaExpress Artisana Bulletproof has designed the packaging for a new frozen supermarket range by PizzaExpress. The “Artisana” range is an exclusive for supermarket Iceland, and follows on from the restaurant’s...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: Jalm&B, Mirror Lake, and Deliveroo

Kontrapunkt - Jalm&B & Orkla Foods Danish consultancy Kontrapunkt has designed the branding and packaging for new frozen bakery goods brand Jalm&B, which aims to combine frozen food with fine craftsmanship. Kontrapunkt created the name, visual...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

adam&eveDDB - Temptations The Temptations cat food brand launched a new online media campaign this week encouraging cat owners to remember their feline friends. Created by adam&eveDDB, the campaign’s first digital content release features a...

Posted by: Benjamin Hiorns
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Leaders

BBH London send an Audi on a shopping spree through a department store

An Audi A4 embarks on a shopping spree around a department store in a light-hearted campaign from BBH London, to raise awareness of the brand's “quattro” all-wheel drive technology, which is available across the entire Audi range. The...

Posted by: Creativepool Editorial
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Leaders

Brexit sends the Design industry into crisis mode

Whilst you might all be more than a little sick at this point of hearing about how the Brexit has monumentally screwed us all over, one area we have yet to really touch on is the design industry, which has been thrown into genuine crisis in recent...

Posted by: Creativepool Editorial

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