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Source This month’s CP Career comes from Source - a specialist recruitment business, dedicated to the digital, integrated and traditional creative communications industry. They work to support the needs of advertising, marketing and design...
Posted by: Creativepool
Written by Toby Thwaites, Director, Purple Consultancy - Specialists in creative recruitment Toby Thwaites and Paul Wood founded Purple in June 2000. Purple provides recruitment consultancy to advertising, design, integrated marketing, publishing,...
Posted by: Creativepool
As a recruiter and a direct hirer, we have all seen a great CV, got excited, said things in our head such as “perfect!”, “oh brilliant, so and so is going to love them!” I already am banking my next pair of shoes and hoping to...
Posted by: Creativepool
The advertising industry, as portrayed by the world of film and television, is a fascinating, deeply weird place, and likely a rather unrealistic one, given the things that happen in fictional boardroom meetings and as a consequence of imaginary...
Posted by: Creativepool
There's nothing new about celebrities lending their name to a product in exchange for a fat wad of cash. Or, less frequently, because it's just out-and-out cool. James Bond will forever by synonymous with Aston Martin and Omega watches. There's even...
Posted by: Creativepool
When we were kids (assuming everyone is over 40, because it makes me feel better) we read the comics and grown ups went to the pictures. Sure, we queued for Star Wars and Jaws, but flat images of impossibly ripped blokes and pneumatic ladies in...
Posted by: Creativepool
Great ideas come from anywhere. This is the story of how one great idea was born, how it was cared for and nurtured and how it has grown into one of the highlights of the 2010 London Design Festival. The idea came to Rob Self-Pierson. Rob is a...
Posted by: Creativepool
On 21st October 2008 a completely original advertising campaign was launched. Positioned on the sides of buses it carried the simple headline: 'There's probably no God. Now stop worrying and enjoy your life. This was the first time a marketing...
Posted by: Creativepool
Knitting has had somewhat of a revival in recent years. Gone are the connotations of ugly Christmas jumpers, lovingly constructed by your great aunt Edna, nowadays its designer hand knits which take the catwalks by storm and models knit and purl...
Posted by: Creativepool If, like me, you are registered with a number of job sites, you will probably get a weekly or even daily glut of emails telling you that you really ought to think about taking some sort of training course. Be it a course in Dreamweaver, Flash or...
Posted by: Creativepool
Andrew Finan is a UK entrepreneur who has worked with games most of his life. In the nineties he ran a series of international chess events in the USA, Russia, Germany, France, the UK and Spain. They culminated in the World Chess Championship Final...
Posted by: Creativepool I decided a few days ago that this week's blog instalment was going to be on the subject of Adam and Jane - the BT ad couple who seem to have captured the nation with the various fictional stages of their relationship over the past five years. As the...
Posted by: Creativepool
Wandering around a supermarket when it's not busy like at 8am on a Saturday morning makes one of life's necessary evils ever so slightly more pleasurable. Not much more, admittedly I'd rather be asleep, for one thing but ever so slightly. One thing...
Posted by: Creativepool
Legendary graphic designer Milton Glaser once said, 'Computers are to design as microwaves are to cooking.' Now while one or two designers might want to argue that point, is it possible that we rely on the computer too much these days? Are the core...
Posted by: Creativepool
BrewDog, a brewery with a difference, is the brainchild of 25-year old James Watt and his business partner and best mate Martin Dickie. Today it is Scotland's largest independently owned brewery producing about 120,000 bottles per month. But that...
Posted by: Creativepool
Sunday night often sees me sitting at my laptop trying to rustle up some inspiration for my weekly blog post. Sometimes inspiration comes easily - trying my luck (successfully) at getting an interview with Ben Eine last week was a no-brainer, given...
Posted by: Creativepool
For someone who now has one of his pictures hanging on a wall in the White House, thanks to a much publicised Cameron/Obama gift exchange, Ben Eine appears remarkably unphased by being catapulted into the limelight '“ even though the mass media...
Posted by: Creativepool
Pedro Simko, General Manager of Saatchi & Saatchi in Switzerland says: ‘I compare the advertising message to a conversation between friends. Everything that is said between friends can, in my opinion, be said in advertising.' It's a...
Posted by: Creativepool
The Starbucks logo; something most of us absentmindedly encounter on a daily basis but have you ever stopped to peer at the mermaid logo which is emblazed across your morning latte? It's caused a fair amount of controversy since the brand launched in...
Posted by: Creativepool When you're as reviled as the Black Death, figuring out a productive advertising strategy is quite a challenge. Indeed, some might suggest shutting your fat gob and staying well off the radar might be a good call. But when you're a megalomaniacal...
Posted by: Creativepool When it comes to trends, what goes around comes around. Trends will invariably repeat themselves once enough time has passed for them to become 'In Vogue'again. This is true across the board, from fashion and interiors to music and lifestyle choices....
Posted by: Creativepool
Do you remember the SodaStream? If you were a child back in the '80s, you were either the envy of your friends if you had one or else you were looking longingly at it in your friend's house and pestering your parents for one. Well, it's back...
Posted by: Creativepool
I bet there are many things your agency can claim to be good at. But is one of them writing a creative brief? I was reading the adliterate blog the other day and there was a post about how clients should go about writing creative briefs. That got me...
Posted by: Creativepool
For those of you too fresh of face and short of tooth to remember, the punk movement spewed into the mainstream from the basements of Soho and shops of the Kings Road during the feverish summer of 1976. For many, it was the most radical and...
Posted by: Creativepool Andy has over 18 years' agency experience, mostly in project management and co-leads one of the design teams at The Partners. Or rather, he did, because in a few days he'll be saying a tearful goodbye to everyone, including his wife and family, and...
Posted by: Creativepool What do you call a designer who can't draw or use a computer? That's right. An art director. I found that posted on a blog. Ouch. And yet it is true that the role of the art director has been transformed by technology. When I was the creative...
Posted by: Creativepool Back in 1984, TED was a conference that aimed to bring three worlds together: Technology, Entertainment and Design. Since then the scope has broadened and now it offers creative thinkers the ultimate 15 minute soapbox. So how about today we indulge...
Posted by: Creativepool
More often than not, late-night, post-pub activities seem to include hap-hazard YouTube antics and for a while now it has been almost impossible not to watch Lady Gaga and Beyonce's power pop duet 'Telephone' for the hundred-and-somethingth...
Posted by: Creativepool
So you're all ready to go. The brand new Full HDTV has arrived. The iPhone app uploaded. The Daily Star wall chart is mounted over the fireplace. And a replica of the trophy created entirely from beer cans has started to form in your lounge. Yes,...
Posted by: Creativepool David MacGregor is an internationally-awarded creative director and brand consultant with extensive experience in advertising, design, IT and publishing. He is co-founder and creative director of Idealog - the award winning magazine for New Zealand's...
Posted by: Creativepool As BP's stricken rig barfed over 2000 barrels of oil a day into the Gulf of Mexico for the best part of a month, some wag suggested pouring gallons of vinegar into the ocean to create the world's largest salad dressing. But that's probably the extent...
Posted by: Creativepool
There are few sports as glitzy and glamorous as Formula 1. It's like rock'n'roll without the drugs but with everything else. A multi-billion dollar industry with fast cars (er, obviously), dashing men in shades, 'pit babes' (apologies to the...
Posted by: Creativepool Creatives in Japan are currently up in arms about a new form of censorship legislation which is in the process of being approved by the authorities. The Federal Province of Tokyo has made it illegal for creative companies to portray any female...
Posted by: Creativepool
This week, the soothsayers at BBC's weather centre promised me the dizzying heights of 22 degrees Celsius. Frankly, that would make a nice change because spring so far this year has been rubbish. If I didn't know better, I'd say that there was some...
Posted by: Creativepool Rishi Dastidar is a copywriter for ad agency archibald ingall stretton. When he's not doing that, he pretends he's a digital native at his blog Being Beta. When hes not doing that, he pretends he's a poet. And when he's not doing that, he sits on the...
Posted by: Creativepool Would you like to own Twitter? I'm not selling it or anything, so don't reach for your cheque book just yet. But if you were richer than golden syrup, I'm guessing you might be tempted. Only, here's a note of caution Twitter has yet to make a penny...
Posted by: Creativepool