Displaying 37 - 72 of 96 results
The retail world is constantly in a state of flux, more so now than ever before with the majority of retail transactions now happening online and perpetual connection (via our smartphones) changing the way we shop and the way we interact with brands...
Posted by: Creativepool Editorial
With a market share of 4.2%, Amazon is now the fifth largest retailer in the UK, accounting for £4 in every £100 spent. According to market research company Mintel, a staggering 86% of UK shoppers use Amazon, with under a fifth stating...
Posted by: Creativepool Editorial
The solar powered cheese that could help power Africa and stop child labour Solar power company YOLK has created a collection of products disguised as cheese in a bid to stop child labour by raising funds for children in east Africa. Featuring a...
Posted by: Creativepool Editorial
Almighty - Good Science Beauty Design studio Almighty has created the branding and packaging for a new skincare brand called Good Science Beauty, taking on a look that references “science” and “style.” Good Science Beauty is...
Posted by: Creativepool Editorial
GTB UK - Ford WPP agency GTB UK and Ford of Britain have launched “Elephant in the Transit,” a new campaign born out of the Channel 4 Diversity in Advertising competition, and then developed into a meaningful partnership with the mental...
Posted by: Creativepool Editorial
As part of our "Five Minutes with..." Annual 2018 judges series, meet Alex Ayling. Tell us what you do for a living? I’m Head of Digital Studios for BBC Worldwide. What does that involve? Mostly making fun internet content (videos and...
Posted by: Heather Deacon
Stink Studios Stink Studios has grown its leadership team with the appointment of Kate Sutherland, L.A. Ronayne and Jim Hunt. Sutherland joins as Executive Producer from BBH, where she lead Digital Production. She was part of the successful team...
Posted by: Creativepool Editorial
Buzzman - Oreo “Do you speak Oreo?” If not, the new ambassador of America’s favourite cookie will soon convert you. To kick off the new year, Oreo is set to conquer France and Belgium with its new brand platform. An alluring...
Posted by: Creativepool Editorial
I'm not a designer, lacking both the patience and the creative impulse (at least when it comes to images), but design is something I, and almost everyone else on this planet, appreciate on a very primal level. It's the first thing we notice in almost...
Posted by: Benjamin Hiorns
In 2017, Primesight continued to expand in the world of OOH with the introduction of InLinkUK, winning more airport media contracts and enabling more creative solutions than ever before Here's a round-up of another incredible year: The Wish: 99...
Posted by: Primesight
Like many creative companies, the international next-generation creative studio Transparent House has a long history of applying its ever-expanding talent set to develop innovative promotional projects that can serve as practical demonstrations....
Posted by: The Darnell Works Agency
Dare.Win Dare.Win group has announced the promotions of copywriter Fabienne Fiorucci (formerly of Y&R and TBWA\Paris) and art director Damien Foui (formerly of Marcel and TBWA\Paris) to Creative Directors. This dynamic duo, known by their nickname...
Posted by: Creativepool Editorial
The Gate London - Tomorrow's People The charity Tomorrow’s People has enlisted The Gate London as their first agency of record to help them be more distinctive and better reflect their values. Tomorrow’s People helps young people trapped...
Posted by: Creativepool Editorial
Within Oslo's city boundary there are 40 islands, 343 lakes and an entire forest. It's unique melding of urban and natural landscapes makes it an absolute trove of inspiration, and so its no wonder the city gave birth to one of the world's most...
Posted by: Kate Lewin
VCCP - Cadbury At an exciting time for the evolution of the Cadbury brand, and following a global review of agency relationships, the iconic chocolatier has appointed VCCP as its new global lead strategic and creative agency partner. Often referred...
Posted by: Creativepool Editorial
Whilst it's the awards and the general glamour of Cannes that might dominate headlines, the real heart of Cannes Lions lies in the festival's celebrated speaking sessions. Championing the sharing of ideas and the betterment of the creative...
Posted by: Creativepool Editorial
The space suits to keep Mars travellers healthy French designer Clément Balavoine has designed flight suits that can be precisely tailored to support the musculoskeletal system of SpaceX travellers. The microgravity environment of space means...
Posted by: Creativepool Editorial
Don’t worry - I get it. You click on the title of this article and think “my god what?!” ANOTHER new medium, tech trend/fad/what-do-you-macallit I need to get my head around? Hush. Breathe. Sit down. Let me explain things to...
Posted by: Kate Lewin
AKQA Italy Umberto Basso has been appointed as Managing Director of AKQA in Italy. Prior to this role, Umberto was Head of Emerging Technology at AKQA, and will now report into Matthew Bain, International Managing Director. Umberto will oversee AKQA...
Posted by: Creativepool Editorial
A new free, postgraduate design university programme has been established by the design consultancy Nelly Ben Hayoun Studios, which hopes to attract young designers excited by politics and social activism. With classes split between London’s...
Posted by: Benjamin Hiorns
Speaking at The Future of Food conference in Stockholm last week, Johan Rockström, professor of environmental science at Stockholm University, urged attendees to think about the implications of society’s next 10,000 years by focusing on...
Posted by: Kate Lewin
VCCPme - MacMillan Cancer Support Macmillan Cancer Support has announced the consolidation of their World’s Biggest Coffee Morning business into the VCCP Group, following a competitive pitch handled by creativebrief. VCCPme, the direct and...
Posted by: Creativepool Editorial
Hearst, one of the largest diversified media, information and services companies in the US, recently unveiled a groundbreaking multimedia installation called “HearstLive” in the base of Hearst’s headquarters, the landmarked Hearst Tower at 57th...
Posted by: Creativepool Editorial
Even in 2016, opening a dialogue that promotes, educates, reworks and sells a product for female menstruation is a bit tricky. Bodyform did a lot to fight the old stereotypes of blue liquids and active, smiling women in this excellent advert four...
Posted by: Kate Lewin
BULLITT is excited to announce the addition of director Scott Weintrob. Weintrob’s brand of high action storytelling can be seen in his global spots for brands including Audi, Ford, Hyundai, Lenovo, Cadillac, Volvo, and Acura. His work on...
Posted by: Hype
In light of Cadillac’s Dare Greatly campaign messaging, the brand’s latest NYC HQ, was unlikely ever to be accused of demurity. Taking their #dontyoudare challenge to heart, Cadillac House is an impressive 12,000 square-foot flagship...
Posted by: Kate Lewin
For the average Jane, the term Big Data is almost impossible to comprehend - or at least, it is to me. I’m well aware that data cloaks and polices every aspect of our lives and that my search histories, numerous email inboxes, online bank...
Posted by: Kate Lewin
Wisp is the wearable sex toy alternative Wan Tseng, a graduate of the Royal College of Art graduate, has designed a series of erotic devices that provide a subtle, sensation-focused alternative to traditional, more 'full-on' sex toys. The Wisp...
Posted by: Creativepool Editorial
There's lots to enjoy and soak up at the Cannes Lions festival, so much so that it can all be a little overwhelming. This is especially true when it comes to the various talks happening throughout the week. Here, we've collected a few of the more...
Posted by: Creativepool
London designer Keiichi Matsuda recently released a short movie that's well on its way to becoming a legitimate viral hit. The clip in question depicts a nightmarish, and oddly plausible futuristic scenario where digital media and the physical world...
Posted by: Creativepool Editorial
Technology has played an important role in challenging the traditional concept of ‘work’. The internet, as well as the mobility enabled by laptops and smartphones, has created a nomadic workforce. Partly as a result of this shift, the...
Posted by: Canvas8
Purposefully ridiculous, playful electronics from Slovenia Technology doesn't always have to be completely serious, sometimes it can be fun too! Enter the Slovenian designer Dan Adlešič, who recently updated his collection of toy-like...
Posted by: Benjamin Hiorns
Advertising Week is the premier event for marketing, brand, advertising, and technology professionals. Boasting more that multiple events in 5 days with 200+ events including more than 180 seminars and workshops and endless opportunities to learn,...
Posted by: Advertising Week
Technology, eh? Undoubtedly very handy, but full of concepts with funny names and purposes seemingly designed to befuddle and confuse. Take 'offbeat 360° video' for example. Who on earth would have the first idea what that is? Perhaps not you,...
Posted by: Magnus Shaw
A design technique used on blockbuster films like Minority Report, The Terminal and Man of Steel is being applied to the development of future cities in the face of huge refugee migrations. Production designer Alex McDowell, who heads up 5D Global...
Posted by: Creativepool Editorial
The Sammlung Boros private collection of contemporary art is a remarkable story of history, architecture and artistic curation housed in a former WWII bunker in Berlin-Mitte. The word ‘bunker’ is not used lightly here. The entire...
Posted by: Kate Lewin