Displaying 1 - 36 of 192 results
Huawei and Isobar launch a smartphone livestream from space In a sensational PR stunt last week, Huawei’s newest flagship handset Honor 8 set a new world record for the “Highest smartphone livestream ever.” The stunt was part of an...
Posted by: Benjamin Hiorns
To kick off the week of anticipation for NewsCred’s sell-out #ThinkContent Tour, we had the chance to meet up with one of their speakers, Global Managing Partner of IBM Social, Andrew Grill. His talk on Thursday will cover “The Power...
Posted by: Creativepool Editorial
It was announced recently that Zooppa and Ogilvy took home a Gold award at the 2015 Internationalist Awards for Innovation in Media, which were held on March 26th at the legendary Times Square in New York. The award was for their combined work with...
Posted by: Creativepool Editorial
The Black Cab Interviews have flown all the way from London to Singapore just in time for Spikes Asia - Singapore’s Festival of Creativity, in collaboration with Cogs Agency with production support by The Flying Kick Asia and Shooting Gallery...
Posted by: Creativepool
A keen creative with over a decade in the industry, Jamie Watson believes that building a brand is not just about having a tagline, a logo or a webpage - It is the fundamental root from which all of these assets must stem. “It’s getting...
Posted by: Creativepool Editorial
Artificial intelligence was a pretty universally feared and mistrusted concept until very recently, one that was largely ignored by the mainstream media, and relegated instead to the fringes of science fiction. In 2017, however, AI is everywhere....
Posted by: Benjamin Hiorns
From Leonardo da Vinci to the writer Zora Neale Hurston, artists throughout the ages have been inspired by muses. Today’s muses come in a very different form, however - like IBM cognitive computing system Watson. “It’s a new...
Posted by: LIDA
For most of my adult life I've been rather passionate about beer. It might have something to do with the fact my father used to work at a brewery, so there's almost certainly tinge of nostalgia behind it, but honestly, I think it's more to do with...
Posted by: Benjamin Hiorns
Snapchat unveil video shooting sunglasses and rebrands as Snap Inc The social media app giants over at Snapchat have ventured into product design by launching a pair sunglasses that also take videos. The product, which feels for all the love in the...
Posted by: Benjamin Hiorns
Last week, Ogilvy & Mather announced that Lou Aversano is to be promoted from his current role as chief operating officer at the agency's New York office, to chief executive officer, effective immediately. He will remain in New York for the new role,...
Posted by: Benjamin Hiorns
INK’s James Ball, aka Docubyte, discusses the thought process behind the Guide to Computing photo series ... Guide to Computing Guide to Computing represents the first release of a body of work documenting the beginning of our computing...
Posted by: INK
As part of my ongoing series of articles focusing on how technology is gradually overtaking humanity in terms of creative prowess, I've decided to this month focus on Artificial Intelligence, with a few recent news pieces that sent my tech-paranoia...
Posted by: Benjamin Hiorns
Such is the power of Apple’s 1984. You see as little as a string of 4 numbers (or more precisely, a date), you see a still frame from the original ad, and you instantly know we are talking about a game-changer in the history of...
Posted by: Antonino Lupo
How often do you open Google to look up a synonym with your Thesaurus of choice? A writer's life is quite challenging as it is, and doing that as a job means that sometimes your brain just won't collaborate. Luckily, researchers all around the world...
Posted by: Creativepool Editorial
Opinion by Sol Rogers, CEO & Founder, REWIND AI is everywhere in the media at the moment, but it’s all quite confusing. What does artificial intelligence actually mean? What’s the difference between a chatbot, AI interfaces, Siri and the...
Posted by: Magnopus
Leo Burnett Melbourne Leo Burnett Melbourne has announced a new line-up in its creative department with the appointment of four new Creative Directors - deepening the agency's core offering as a creative solutions company. Chris Jovanov, Jess...
Posted by: Creativepool Editorial
The latest work by Wieden+Kennedy London for Nike highlights celebrated Dutch sprinter Dafne Schippers in a ambitious graphic outdoor campaign shot by legendary photographer Albert Watson. Schippers, who was born in Utrecht in The Netherlands, is the...
Posted by: Creativepool Editorial
Design is a great differentiator. It can stop people in their tracks. Make them laugh. Bring them to tears. And even set your brand apart from the competition - if you dare to be bold. It’s important to understand what we mean by design. Too...
Posted by: Creativepool Editorial
The chair built by robots A continuous line of plastic makes up an intricate robot-built chair, designed using a new 3D-printing software by a team from the Bartlett School of Architecture in London. Whereas most current 3D printing involves...
Posted by: Creativepool Editorial
Big is beautiful but small can also be mightily impressive - including when it comes to design, illustration or animation on a tiny scale. And I'm not talking about those people on Brighton Pier who write your name on a grain of rice. No, I'm talking...
Posted by: Ashley Morrison
Dan Koren, Head of ADI at Wix.com, on how AI is creating a new market standard for web design. Currently, artificial intelligence is mainly associated with robotics and self-driving cars. Nonetheless, major advances in AI technology have opened the...
Posted by: Benjamin Hiorns
For almost 50 years, the Consumer Electronics Show (CES) has been seen as the tech industry's ground zero. This is the show, held annually in Las Vegas, though initially held in New York, that sets the trends for the year to follow. One of the...
Posted by: Benjamin Hiorns
Visual communication is really difficult. It's diversified, limitless, and never-ending. We need to build a set of limitations that will assist us communicate with our end-users in order to give it a feeling of clarity and consistency. This is when...
Posted by: Chris Bicourt
It’s rare to find someone in the creative industries who will “tell it like it is” without sounding like an entitled brat but Paulo Pimentel is one of the few ‘white, middle-aged male executives’ who admits he is...
Posted by: Benjamin Hiorns
CP+B - Goose Island CP+B has won creative duties for Goose Island Beer Co, which became one of AB InBev’s first craft acquisitions back in 2011. The agency first tweeted about their new partnership last week, and the client confirmed the...
Posted by: Creativepool Editorial
Alongside my recent pieces, Tech Trends: AI in 2017 and Creative Opinions on AI, I also conducted a series of interviews with some varied and insightful industry figures about their own experiences, hopes, thoughts, feelings and fears regarding the...
Posted by: Benjamin Hiorns
Towards the tail end of 2015, everyone was declaring 2016 as the dawning “Year of VR,” and whilst there have been a number of major developments in the field this year, including the commercial launches of all three major platforms, it's...
Posted by: Benjamin Hiorns
The kit that transforms any household object into a robot Toymakers The Crafty Robot have launched a crowdfunding campaign for its latest design - a DIY robot that can follow you around the house and bring you drinks. Smartibot is an educational,...
Posted by: Creativepool Editorial
It’s been a great and unique year for web design. Even as the world started opening up again, the best websites of 2021 demonstrated the need for brands and individuals to jump on the Digital Transformation ship, showcasing their capabilities...
Posted by: Antonino Lupo
As someone who hasn’t set foot inside an exhibition hall since my dad took me to the London Motor Show in Earls Court in 1995, I was intrigued to see what my visit to this year’s Mobile World Congress (MWC) at the Fira de Barcelona would...
Posted by: Matt Box
By Claire Blyth, host of ‘My Life in Design’ podcast and founder and managing partner of brand design PR specialist Red Setter When I launched the ‘My Life in Design’ podcast last summer, the aim was to speak to some of the...
Posted by: Red Setter
m/SIX m/SIX has hired Alistair MacCallum, former CEO at Omnicom’s M2M, as its UK Chief Executive, allowing Jess Burley to focus on her role as Global CEO. m/SIX, which is a joint venture between The&Partnership and GroupM, experienced strong...
Posted by: Creativepool Editorial
Industry Garrett Reil has joined the global brand consultancy Industry as Creative Director, following a three year stint at FutureBrand. In his newly created role, Reil will have a remit to grow and develop the creative team, with creative...
Posted by: Creativepool Editorial
Celebrities in London's Shoreditch (Jack The Ripper Territory) recently got scared out of their wits by O2 thanks to a unique haunted house, which VCCP Kin created as part of the brand's “Connected Devices” campaign. Reality TV stars...
Posted by: Benjamin Hiorns
Flippy the robotic burger flipper takes first shift A robot named Flippy is now flipping burgers in the kitchen of a California fast food restaurant called CaliBurger. Flippy uses thermal imaging, as well as 3D and camera vision to sense when to...
Posted by: Creativepool Editorial
Pulitzer Prize-winning news site The Huffington Post has unveiled a preview of a bold new site design, with CEO Jared Grusd presenting the redesign yesterday as part of Advertising Week New York, and announcing that the new site will go live in 2016....
Posted by: Creativepool Editorial
