Displaying 253 - 288 of 4171 results
Whilst some might have accused Carlsberg of flogging a dead horse with their now iconic “If Carlsberg Did” and “Probably The Best” campaigns, every time the brand has veered away from the format, the public starts to miss them...
Posted by: Benjamin Hiorns
McCann Worldgroup dominated the 2015 Campaign Asia-Pacific Agency of the Year Awards. With the global marketing firm being ranked the most creative agency network in Greater China and taking home the largest number of “Agency Of The Year”...
Posted by: Creativepool Editorial
Have you spotted Carling Zest’s latest advertising campaign whilst out and about this Summer? The vibrant and eye-catching images were illustrated by jelly's one and only Alex Tait, to enhance Carling Zest’s positioning as one the UK’s...
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Here we go again. Yet another campaign for The National Lottery (TNL), and it stinks. This has been going on for years, of course. If you can stand to, cast your mind back to any TNL marketing, branding or advertising and tell me whether you can...
Posted by: Magnus Shaw
The teenage actress, recording artist and author Zendaya (known to her friends and family as Zendaya Coleman) has signed up to be the official spokesperson for this years Trick-or-Treat for UNICEF; an iconic, annual campaign, which asks kids in the...
Posted by: Benjamin Hiorns
To capitalise on this year's Easter buzz, VCCP have introduced a new mascot for supermarket brand Asda, in the shape of a (quite literally) 'funky chick' with a few rather audacious moves up his sleeves (or lack thereof). The latest iteration of the...
Posted by: Benjamin Hiorns
As a technologically advanced species, we've achieved a great deal. After all, you don't see hamsters riding micro-scooters, or otters designing iPhone apps. But we do have a tendency to overcomplicate things. Recent months have seen new versions of...
Posted by: Magnus Shaw
British supermarket Tesco has continued the trend of taking viewers back to past times with its Christmas ad for 2019, while continuing to celebrate its 100-year anniversary. In the ad, created by BBH London and Stink, one of the retailer's delivery...
Posted by: Creativepool Editorial
Marine conservation charity Surfers Against Sewage (SAS) has launched a new radio campaign shining a light on the damage being done to our oceans despite the fact that 95% of them remain unexplored. Created by M&C Saatchi, and following on from...
Posted by: Creativepool Editorial
An aspiring Art Director named Tony Chiang emailed me to rip his book apart and that is exactly what we are going to do today. Part of being a creative in this industry is building a tough skin and Tony's willingness to get critiqued mixed with his...
Posted by: Kevin Forister
With the NFL Football season in full swing, Snickers is bringing the laughs with new campaign spots “Fantasy Night” and “Number One Fantasy,” edited by Arcade’s Dave Anderson. The spots center around fans in football...
Posted by: Hype
Age UK, the UK’s largest charity dedicated to helping and supporting elderly people, has launched a new TV and online campaign to raise awareness of the loneliness that many of our elderly generation experience on a daily basis. The “When...
Posted by: Creativepool Editorial
FCB Inferno has created eight direct response TVCs to support the launch of Sky TV’s brand-new, premium ‘Sky Q’ product. The ads continue to utilise the core brand idea - TV content bursting free from screens, in the form of liquid...
Posted by: FCB London
Hoping to show that the affection fans feel for Diet Coke is truly unique, the brand is giving fans another reason to swoon over the no-calorie beverage with millions of unique package designs in an innovative new initiative called the “Diet Coke...
Posted by: Creativepool Editorial
Tunbridge Wells based creative design agency ifour are celebrating today as client Fourex reaches the final and wins in the ‘New Things’ category of Richard Branson’s Pitch to Rich 2015 campaign. ifour were appointed by the duo...
Posted by: ifour
Vizy, the world’s largest video crowdsourcing company has launched an open call in collaboration with Tic Tac® for their “Tic Tac Side of the world!” campaign. Tic Tac® invites videomakers to refresh the perspective of...
Posted by: Vizy
“Video games are the new cinema.” A common statement, especially in certain corners of the internet, and one that I don't necessarily disagree with. Irregardless of your stance on the gaming industry however, it cannot be denied that the...
Posted by: Benjamin Hiorns
This month, the awesome jelly Kitchen team have been busy hand crafting stop motion animation shorts for Cadbury. The chocolate giants have been sharing the colourful animations across their social media channels with the hashtag #FreeTheJoy, and you...
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Friday 19th September 2014 it was announced that Simon Sherwood, the Group Chairman of Bartle Bogle Hegarty (BBH), is to retire at the end of the year. Simon Sherwood began his advertising career in 1979 as a graduate trainee at DDB. At the beginning...
Posted by: Creativepool
'Solve a problem.' That's what they teach you at advertising school - and it's not a bad lesson. If one can identify, spotlight and fix a problem a consumer is enduring, then you really have a selling point. Really it's the 'What's in it for me?'...
Posted by: Magnus Shaw
Digitas LBi Chicago, the digitally-focused agency, has created a new brand identity for the Chicago Park District's “Night Out In The Parks” program. The program involves a series of events happening in the evening all over the city with...
Posted by: Benjamin Hiorns
In a new ad spot from AKQA London and Mind's Eye director Luke Bellies for Oreo, the legendary cookie company is asking their fans to “Lick for it,” whenever conflicts arise. The ad reveals pairs of friends and siblings arguing over...
Posted by: Benjamin Hiorns
You may not have noticed, but they held the Brit Awards last night. You may not have noticed because the TV coverage attracted fewer viewers than any Brits this century. Whether this is a failure of broadcasting, marketing or pop music will remain a...
Posted by: Magnus Shaw
In comparison with the tabloids, The Guardian uses television advertising sparingly. This may be a cost consideration, but actually ensures a rather pleasing impact when a spot does appear. In the past, the paper's TV efforts have been intriguing,...
Posted by: Creativepool
In 2021, Sans Serif, a client-relationship driven independent creative agency, launched an initiative focusing on Diversity, Equity, and Inclusion (DEI) in the field of design, which included executing a pro bono project for an organization that...
Posted by: The Darnell Works Agency
If you want to be an Art Director or Copywriter, you've got to have a portfolio. But putting a portfolio of work, of ads, of campaigns together is kinda terrifying in the beginning. Where do you start? Well... you could start with this video. :)
Posted by: Kevin Forister
European football returns this week and Kia Motors has teamed up with Innocean and Sydney/Seoul-based production company Calltime for a cinematic follow-up to last year’s UEFA Europa League partnership. In a continuation of 2018’s...
Posted by: Creativepool Editorial
For many computers, a life full of pointless Facebook updates and trivial tabloid stories about reality 'stars' seems satisfactory. However, for one laptop in particular, (along with 300,000 in the last 5 years) this proves to simply not be enough. A...
Posted by: Creativepool Editorial
This summer, Royal London, the UK’s largest mutual life and pensions company, promotes its sponsorship of the one-day internationals by celebrating the quirky and eccentric humour that makes cricket a uniquely British sport that’s loved around...
Posted by: VCCP
Today is International Women's Day, so it's rather appropriate to ask ourselves, as an industry, whether we are actually taking gender equality seriously. Badger & Winters say we're still part of the problem, not the solution. Badger & Winters is an...
Posted by: Magnus Shaw
I tried Corsodyl once. My mum had a bottle in her bathroom cabinet and, as it said it was a mouthwash, I took a liberal swig. It was very much like rinsing with floor polish and Polo mints. But it is a 'medicine' and the worse a medicine tastes, the...
Posted by: Magnus Shaw
Owning a domestic animal is a trade-off. They bring you companionship, fun and a messy carpet - in return, you give them food. Lots of food. Indeed, it can feel as though the only reason they give you all the affection and comfort is because of the...
Posted by: Magnus Shaw
R/GA - PwC (PricewaterhouseCoopers)/Guinness R/GA has won the PwC (PricewaterhouseCoopers) agency review. The agency beat out incumbent Deutsch, Huge and other unnamed agencies to win what we’ve learned is a per-project assignment for the...
Posted by: Creativepool Editorial
Officer & Gentleman - Pornhub Adult entertainment site Pornhub, in partnership with adult toy retailer Ann Summers, recently announced the launch of an exclusive sex toy line and in order to promote the launch of the new line, Pornhub (as is their...
Posted by: Creativepool Editorial
Havas Chicago - Moen Moen, the number one faucet brand in North America, has named Havas Chicago as lead strategic brand and media agency of record. The decision follows a comprehensive agency selection process, as Moen plans to strengthen its brand...
Posted by: Creativepool Editorial
After the terrific display of creative prowess from the industry in 2020, 2021 could only be a further step up for advertising campaigns all over the creative & mar-comms field. With campaigns to push vaccinations and groundbreaking ideas from brands...
Posted by: Antonino Lupo
