Displaying 1 - 36 of 85 results
JWT Amsterdam have launched a new integrated campaign for Nestle's KitKat chocolate brand, which aims to promote the new KitKat Double Chunky Caramel through “The first-ever nationwide break.” The campaign, which is entitled “Give...
Posted by: Benjamin Hiorns
The North American National Park Service (as so lovingly portrayed on the sadly now defunct sitcom “Parks & Recreation") has teamed up with the National Park Foundation and Dark Knight Rises actor Joseph Gordon-Levitt's collaborative online...
Posted by: Creativepool Editorial
You'll often hear writers say that structure is important. Structure is what holds a story together. Structure is sometimes what propels a story forward. Structure is loved, but also much hated. But even within the strict rigidity of structure,...
Posted by: Creativepool Editorial
Scope Overflowing champagne bottles, foamy shower scenes, underwear models in pillow fights. We’re all familiar with the sexy tactics deployed to turn us on to brands because it’s well-established that ‘sex sells’. Yet a study published in...
Posted by: Canvas8
Whilst traditional TV advertising has long been superseded by digital as the most relevant and important medium for marketers and agencies alike, adland always resets itself for one night in February. One night where ad spend is at an annual high and...
Posted by: Creativepool Editorial
It’s well known that video is a highly effective marketing tool - it’s the language of the modern internet, supporting storytelling, learning and talking to each other. But video’s unique ability to engage with people means...
Posted by: Creativepool Editorial
WARNING: CONTAINS OFFENSIVE LANGUAGE* *Unless you don’t get offended by words like ‘fuck’. In which case, the warning should read: contains language. “Daddy, when are you going to teach me how to cut with a sharp knife and...
Posted by: Matt Batten
Mother - MoneySuperMarket MoneySuperMarket is back on our TV screens this week, as two Sindy dolls save money on their household bills and break out of “Sindyville,” in a humorous homage to “Thelma & Louise.” The 60-second...
Posted by: Creativepool Editorial
An enviable cast of major British celebrities pop up in a new safety instruction video for British Airways flights, which also introduces the Flying Start charity that supports Comic Relief. Given the ties to Comic Relief, the six-minute film is a...
Posted by: Benjamin Hiorns
When you’re self-employed there’s little that can upset the equilibrium quite as much as someone from Timbuktu taking over your email account. Last week this happened to me and let me tell you, it is damned annoying. In fact in the...
Posted by: Creativepool
In a Campaign created by J. Walter Thompson London, 25 leading international artists, including Simon Starling, Sir Antony Gormley, Grayson Perry, Cornelia Parker, Jenny Saville, David Shrigley and Douglas Gordon have used materials retrieved from...
Posted by: Creativepool Editorial
David Beckham; retired international football hero, noted philanthropist and unofficial UK ambassador, has collaborated with filmmaker Guy Ritchie in a new ad for his Haig Club Scotch Whisky, a venture he can add to his already enviable marketing...
Posted by: Benjamin Hiorns
Adobe Creative Coffee Breaks are back. Once more, these bite-sized tutorials make learning new techniques easy to digest. The first two videos we’ve posted demonstrate how to use new tools built into the latest versions of Adobe Illustrator CC...
Posted by: Adobe
AKQA Resh Sidhu has returned to AKQA as Creative Director. Based at the NYC studio after two years at digital and visual effects company Framestore, Resh will join the AKQA New York Leadership Team. Resh is one of the most respected names in Virtual...
Posted by: Creativepool Editorial
Above+Beyond Following a flurry of new business wins, including Ornua Foods, which has seen Above + Beyond propelled up the rankings table, the agency has made two senior hires to its creative department. Ben Da Costa has been hired as Creative...
Posted by: Creativepool Editorial
Curious Films - The Wilderness Society Zoë Bell’s latest spot, “Save Ugly” for The Wilderness Society, boasts an A-list cast with the likes of Rosario Dawson, Cate Blanchett and Joel Edgerton. A three-minute musical comedy,...
Posted by: Creativepool Editorial
Marcel Sydney Marcel Sydney has announced the newest members of its creative department. The new faces include senior team, Scott Maggs & Alexander Haack (aka "The Cavemen”), creatives Lucy Ochoapetit & Aisling (Ash) Dowling, Grace O'Brien &...
Posted by: Creativepool Editorial
This week marks the launch of the hard hitting “Don’t Be A Lobster” campaign created by WCRS for Welsh charity Skin Care Cymru, a campaign that aims to raise awareness of skin cancer in the run up to the summer months. Skin cancer...
Posted by: Creativepool Editorial
In a genuinely quite pithy piece of work that was no doubt created in order to cash in on the excitement surrounding the latest season of Game of Thrones and its game-changing final episodes, Indian digital agency Chimp&z has figured out who each...
Posted by: Benjamin Hiorns
Emmy and Golden Globe winning actor and producer, Alec Baldwin, is the latest high-profile American actor to star in a British advertising campaign. Baldwin stars in BT’s latest “Behind the scenes” advertising campaign, which will...
Posted by: Benjamin Hiorns
Recently I’ve been catching up on a lot of DVDs. All those TV shows that people told me I had to watch but I just never found the time for them: 24, The Wire, The Killing. Lots of death - lovely. Part of the reason for this is that I am pretty...
Posted by: Ashley Morrison
How did you get into the industry? I’ve been drawing since I was 4. I love drawing, coming up with new ideas and solving problems. I always knew I was going to go into something creative. By the time I was 13 my art teacher at secondary...
Posted by: Creativepool Editorial
Droga5 - Tencent New York-based advertising agency, Droga5, has announced their newest client in Tencent Holdings Limited (“Tencent” or 00700.HK). Effective immediately, Droga5 will work with Tencent on strategic and creative development...
Posted by: Creativepool Editorial
Many modern outdoor activations can feel gimmicky and trite, like physical click-bait. This is particularly true when they are tied to a specific event or celebration. This, however, really struck me as something smart, creative and bold. As part of...
Posted by: Benjamin Hiorns
Droga5 London has created a global campaign for UNIQLO under the “Because of Life, We Made LifeWear” banner; a new articulation of UNIQLO’s quest to create clothes that make life better. The campaign, which is the first work by Droga5 London...
Posted by: Creativepool Editorial
Beatboxing carollers remixed classic Christmas songs to spread the festive cheer as part of the launch of a new alcohol home delivery service across the UK from thebar.com and Deliveroo. Launching in London last week, those first to use the service...
Posted by: Creativepool Editorial
DDB New York DDB New York has dramatically expanded its strategy department with five new hires: Director of Content Strategy Tim Polder, Director of Social Strategy Chiara Martini, Associate Planning Director Neil Simpson, Social Strategist Amanda...
Posted by: Creativepool Editorial
Droga5 London - Impulse Following a competitive pitch, Droga5 London has added the global business for fragrance brand, Impulse, to its roster. Effective immediately, Droga5 will work closely with Impulse’s in-house creative team to develop an...
Posted by: Creativepool Editorial
The Mill Alex Fitzgerald and Evelyn O’Reilly have joined The Mill’s London production department. Fitzgerald returns to The Mill as an Executive Producer. He most recently worked as a Senior Producer at Framestore, where he produced notable...
Posted by: Creativepool Editorial
To celebrate the dawning of a new year, the Royal Mint has unveiled three brand new coin designs. The new designs are for the £2 and 50p coins, and commemorate the First and Second World Wars and the signing of the Magna Carta, which took place...
Posted by: Creativepool Editorial
Ogilvy & Mather continued its seemingly unending winning streak on Wednesday night (December 10) when they took home a total of 31 awards at Campaign Asia's “Agency Network of the Year Awards.” The gala dinner, which took place at the...
Posted by: Creativepool Editorial
CDW, the Fortune 500 technology solutions company, recently launched the latest version of their successful “People Who Get IT” campaign, debuting the new spot, featuring NBA hall of fame player Charles Barkley, last night during ESPN's Monday...
Posted by: Benjamin Hiorns
by John Fountain Hello Me Old Flower. Now Listen Very Carefully, I Shall Say This Only Once. Have you heard about the comedy carpet at Blackpool? It is one of Britain's largest pieces of public art, cost £2.6m, and celebrates the contribution...
Posted by: Creativepool
As a beer drinker for most of my adult life, I’ve seen a decipherable shift in the culture. 20 years ago, craft beer was effectively non-existent and the only real alternative to your boilerplate lagers was either Guinness or flat, brown water....
Posted by: Benjamin Hiorns
Why is academia so competitive? Because the stakes are so low. If you fail. You’re not really losing anything. What about brands acting in a kinder way? Is there anything to lose by not being nice? Or indeed anything to gain by wearing hearts...
Posted by: Simon Manchipp
If a report by the World Economic Forum is to be believed, it will take over 100 years to close the gender pay gap. Quite simply, that will not do. Of course, this is a global study cast across all industries and takes into account countries where...
Posted by: Benjamin Hiorns
