Displaying 1 - 36 of 433 results
How did you get into the industry? My background is in fashion, I used to have my own clothing label; that’s where I started getting interested in what builds a brand - realising that the brand can be stronger than the products alone. So, when...
Posted by: Creativepool Editorial
In this week’s #GettingTo Know we catch up with Scott Lakso, Executive Producer at the New York-based creative branding agency loyalkaspar. Scott is an eccentric and dynamic creative who sees his role as “cumulative rather than...
Posted by: Creativepool Editorial
Mesmerising. That's the first word that comes to mind when you look at some of Scott Balmer's impressive illustration works. The man is clearly a skilled illustrator and an extremely artistic one at that, which is quite clear when you look at his...
Posted by: Creativepool Editorial
In an era of technological disruption and breakthroughs like artificial intelligence (AI), creativity is more important than ever before. Not only does creativity ground us in our humanity, it is the human advantage. The largest companies in the...
Posted by: Creativepool Editorial
Human interaction, the high street and 5G are all areas of focus in Ian Scott's retail trends report for 2019. The Williams Lea Tag shopper marketing and innovation manager sheds light on his predictions for the shopping space and how the point of...
Posted by: Creativepool Editorial
St Giles Hotels has unveiled a creative partnership with London street artist, Pegasus. The collaboration includes uniform designs and four new pieces of art, which will be exclusively displayed in the refurbished lobby of St Giles London. Pegasus...
Posted by: Creativepool Editorial
A new font has been created in honour of LGBT artist and activist Gilbert Baker, the man who created the iconic rainbow flag in 1978 to represent the diversity and vibrancy of the community. The flag has grown to become a symbol of acceptance and...
Posted by: Creativepool Editorial
The Great Burger King Fiasco A Burger King TV spot created to activate Google Home smart speakers and some Android phones to describe its Whopper burgers was hijacked by members of the public recently, with the ad instead triggering the devices to...
Posted by: Creativepool Editorial
The London-based architectural studio Gort Scott has converted a rundown office block in the city's Walthamstow area into a hub for local creatives, featuring co-working spaces, maker studios and even a bakery cafe. Walthamstow Central Parade was...
Posted by: Creativepool Editorial
BULLITT is excited to announce the addition of director Scott Weintrob. Weintrob’s brand of high action storytelling can be seen in his global spots for brands including Audi, Ford, Hyundai, Lenovo, Cadillac, Volvo, and Acura. His work on...
Posted by: Hype
Live from Ronnie Scott's Jazz Club 47 Frith Street Advertising Week Europe has 200+ events including more than 180 seminars and workshops. World-class industry thought leaders take the Advertising Week stage to tackle the industry's issues and...
Posted by: Advertising Week
We’ve all seen illustration transform a brief, but you may not have seen a collaboration quite like this. Working with big names like Volvo, Channel 4 and Wired magazine, Steve Scott is known for his fresh, contemporary images with a nod towards...
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An internal announcement made yesterday has stated that Doug Scott, the president and founder of Ogilvy Entertainment, will be joining WME | IMG as the firm's New York-based executive vice president of marketing and brand solutions. A new role...
Posted by: Benjamin Hiorns
This week we all heard the sad news that fashion designer L'Wren Scott was found hanged in an apparent suicide in her New York apartment on Monday. Although a successful fashion designer in her own right and professional model before this, Scott's...
Posted by: Jessica Hazel
What do you actually do? My main focus at the moment is driving innovation and creativity within the business - so a lot of creative and strategic thinking, and an awful lot of pitches, especially for the North American market. Jigsaw is a very...
Posted by: Creativepool
by Magnus Shaw A little over a day ago, Tony Scott - the renowned film and advertisement director - jumped to his death from a bridge in Los Angeles. The details remain unclear but he may have been diagnosed with an inoperable brain tumour. Scott...
Posted by: Creativepool
The UK's classic red phone boxes are being repurposed for a more contemporary need: mobile handset repairs. The British company Lovefone, which has repurposed thousands of phone boxes over the last few years, is opening the world's tiniest repair...
Posted by: Creativepool Editorial
Co-working seems to be something of a hot topic in London at the moment, and considering the ever-escalating cost of living in the city, that's hardly surprising. Just last week I reported on the Collective Old Oak complex, and now, a New York-based...
Posted by: Benjamin Hiorns
Yet another reality show came to an end last week, with Jermain Jackman being crowned king on The Voice. But these public competitions - from singing to cooking to interior designing to baking to skating - are nothing new. Did you know, for instance,...
Posted by: Ashley Morrison
This week, Sir Martin Sorrell, CEO and Founder of the world's largest advertising agency network, WPP, resigned from his post amidst circling 'personal misconduct' allegations that remain (at the time of writing) unresolved, much to the...
Posted by: Benjamin Hiorns
Acne This week, Acne welcomed Director Laura Borgio to their ranks. A super innovative filmmaker with a passion for storytelling, Laura's rare ability enables her to create engaging, meaningful, and dynamic content across a multitude of different...
Posted by: Creativepool Editorial
CHI&Partners Yan Elliott is joining CHI&Partners as Joint Executive Creative Director, alongside Micky Tudor. Elliott leaves Lucky Generals, where he was Creative Partner, and responsible for notable recent campaigns including the Radiocentre work...
Posted by: Creativepool Editorial
Our 2016 Annual came with a new accolade: The Influencer of the Year, where Creativepool honour the individuals within the industry that have surpassed expectations and impacted the market in 2015 and beyond. They're people who don't follow the herd...
Posted by: Creativepool
In an era of ubiquitous digital connectivity and in the wake of a transformative pandemic, the creative industry has been revolutionised by the rise of remote work. Once anchored to physical offices, creative professionals now find themselves...
Posted by: Benjamin Hiorns
How did you first get into the industry? I first worked straight after college on an animated short film, as a junior 3D animator, through two of my teachers in my Animation course in Dun Laoghaire, Dublin. Then from there I started working with a...
Posted by: Creativepool Editorial
It’s ok to not be ok. This is an adage that has become something of a silent anthem in recent years, as more of us start to realise we’re “not the only ones struggling.” In the creative industries particularly, which tends to...
Posted by: Benjamin Hiorns
JOAN London has created a powerful new advertising campaign for The Cybersmile Foundation to combat the growing threat of cyberbullying and online abuse. The campaign, Modern Witch Trials, which includes a short film directed by Chromista’s...
Posted by: Creativepool Editorial
Transport for London (TfL) with the help of agency of record VCCP London and Wavemaker UK, launched an awareness campaign last year for the huge range of improvements TfL is continuing to make across its network. Some of the many improvements that...
Posted by: Creativepool Editorial
How did you get into the industry? After Uni, I worked a bit as an editorial illustrator for some sports magazines in Milan, when illustrators were still painting with brushes on paper - but was not the ideal scenario for me as I have always been...
Posted by: Creativepool Editorial
Cat How, Founder & ECD at How Studio, takes us through how their rebrand for energy services provider Hometree saw us redefine their verbal, and visual identity as well as website; with a brand idea ‘Transition Companion’, that showcased...
Posted by: Creativepool Editorial
This year’s “All In” Census Data revealed that 36% of people (out of almost 19000 people that took part) are hesitant to report sexual harassment due to perceived impact it may have on their careers. This alarming statistic reflects...
Posted by: Creativepool Editorial
At the time of writing, the feature film adaptation of the viral children’s horror game Five Nights at Freddy’s (known commonly by the acronym FNaF) has made over $250 million against a measly (by Hollywood standards) $20 million budget....
Posted by: Benjamin Hiorns
Indeed, the global matching and hiring platform, recently unveiled its new “The World Can Work Better” brand vision with an international advertising campaign amplifying how better work leads to better lives. The campaign is the first...
Posted by: Creativepool Editorial
Mulenga Agley is on a mission to grow unicorns. As founder and CEO of growth marketing agency Growthcurve, Mulenga and his team employ the latest marketing techniques to help VC-backed startups grow exponentially. After nearly a decade in the...
Posted by: Creativepool Editorial
Be honest, how many of your creative colleagues and friends do you think are struggling right now with their mental health? If I asked myself that question, I’d probably have to answer more than half, myself included. On paper, that reads like...
Posted by: Benjamin Hiorns
While brand partnerships and sponsored product placements have been a major part of the entertainment game for decades now, sometimes, it’s counter intuitive or simply too costly to use a ‘genuine’ brand in a film or TV show. But...
Posted by: Benjamin Hiorns