Displaying 145 - 180 of 602 results
Ever dreamed of seeing your work up on the big screen in the Palais des Festivals, Cannes? Saatchi & Saatchi has established a reputation for unearthing the new directors of tomorrow with the annual New Directors’ Showcase (NDS) at Cannes Lions...
Posted by: Saatchi & Saatchi London
Buckle up! The shortlist for 2016's Creativepool Annual has just been announced. There's been eight times as many projects entered compared to last year’s Annual, which is staggering. In this year's shortlist we're shown an amazing reflection...
Posted by: Creativepool
Karmarama Karmarama has appointed Jamie Toward as Managing Partner for Content. Toward, who joins Karmarama from MEC, where he was Head of Content, will report to Jon Wilkins, Karmarama’s Executive Chairman, and will lead data-driven content,...
Posted by: Creativepool Editorial
I’ve often thought one of the hardest things to do is to come up with a genuinely engaging infomercial. To turn something rather dull that people “really should” watch and listen to into something interesting and/or entertaining...
Posted by: Ashley Morrison
Crispin Finn aka Anna Fidalgo and Roger Kelly, are a London based duo obsessed with creating beautiful bits of design, illustration and typography in red, white and blue. Check out thier iconic cocktail screenprints...we're obsessed. So first off,...
Posted by: Kate Lewin
Digital Riot Media, claims to be the leading company ready to produce, market and distribute premium feature-length films directly to millennials worldwide. The digitally-focused platform will work with top social media influencers and internet...
Posted by: Magnus Shaw
January: Charlie Hebdo cover unites millions against religious fascism For this one, there really are no words that would suffice. It does, however, underline the power that powerful and intelligent creative work still has to bring us together, even...
Posted by: Creativepool Editorial
Gyro Manchester/Citypress - BRUSH The Manchester office of Gyro and integrated PR consultancy Citypress have been appointed to lead a global marketing and communications brief for BRUSH, the world’s largest independent manufacturer of...
Posted by: Creativepool Editorial
Tothepoint has taken famous KP Snacks brands such as Real McCoys, Hula Hoops and Space Raiders, and used elements of their brand identities as part of a redesign of the interiors of the company’s new head office in Slough. The consultancy worked...
Posted by: Creativepool Editorial
Back in March, alternative sitcom don and serial prankster Ricky Gervais starred in a campaign for Australian telecommunications company Optus, in which he introduced Aussies to Netflix (because believe it or not, they only got it this year!). Now...
Posted by: Benjamin Hiorns
I won't pretend to know a thing about Football, but I know quite a lot about pubs. I've always been adverse to the fancy wine bar or the over-priced nightclub, being more at home in a dusty hovel bearing a name such as the “Bull and Bladder” or...
Posted by: Benjamin Hiorns
To celebrate BT Sport becoming the new home of the UEFA Champions League, OgilvyOne, the UK’s leading customer experience agency has created a series of specially designed and hand painted football-inspired BT Sport ‘Pub Signs’. The...
Posted by: The Media Foundry
John Lewis has created the largest home department in central London with a dramatic revamp that includes five individual creative spaces, and an installation designed to calculate customers’ design tastes. The brand's flagship department at London...
Posted by: Creativepool Editorial
Digitas LBi DigitasLBi has promoted creative strategy director Nic Howell to the role of head of creative strategy. The promotion follows the announcement that former DigitasLBi creative strategy head Ed Beard is to become chief strategy officer at...
Posted by: Creativepool Editorial
Mother London has teamed up with Finger Music London and Leisure Cruise to re-imagine Iggy Azalea’s hit single “Fancy” (featuring Charlie XCX), as a catchy 1920’s ditty for London-based gin brand Tanqueray. The song was...
Posted by: Creativepool Editorial
Last week, I posted one of my most successful blogs this year. "Top 10 worst corporate phrases" was for all you folk out there who hate ugly jargon such as “reach out”, “touch base” and “push the envelope”. You...
Posted by: Ashley Morrison
The Rolling Stones are an anomaly in the world of rock and roll, an anomaly that many (myself included) would have seen put away in a museum around the turn on the 1980's, but have (against all odds and countless fickle trends) managed to survive and...
Posted by: Benjamin Hiorns
Antiques Roadshow, Flog It!, Bargain Hunt, Cash in The Attic, Dickinson's Real Deal - there’s no doubt the BBC and ITV recognise the crucial role selling old stuff plays in the cultural fabric of the UK. Indeed, one cannot help but be impressed...
Posted by: Magnus Shaw
Core – RSVP The Australian dating site RSVP has appointed advertising agency Core as its agency of record following a three-way competitive creative pitch. Despite increased competition from free and paid services, more than half of Australians...
Posted by: Creativepool Editorial
Internet memes are rarely seen as high culture. Indeed, they're rarely seen as even legitimate forms of entertainment, instead being little more than placeholders used by Facebook trolls with no original thoughts and little inclination to develop...
Posted by: Benjamin Hiorns
Yesterday, (May 13) the winners of the Festival of Media Global Awards 2015 were announced. The FMG Awards, which took place in Rome earlier this week, is arguably the most influential media industry event in the world, so it was quite a coup for the...
Posted by: Creativepool Editorial
Say what you like about Facebook, but Mark Zuckerber's social media monopoliser has (for better or worse) become an integral part of our shared cultural heritage in recent years. Who amongst you, the media-savvy Creativepool reader, could honestly...
Posted by: Benjamin Hiorns
Why do they bother? Politicians, I mean - and specifically their ideas concerning technology. Because each and every time they open their mouths on the subject, they make utter fools of themselves. A shining example of this idiocy appeared last...
Posted by: Magnus Shaw
by Ashley Morrison The other day, I was at a party and talking to someone who wrote for a technical magazine. Personally, I'm a generalist; unlike him, I don't have one particular area of expertise. So that means, as a freelance copywriter, I've...
Posted by: Ashley Morrison
That which was designed to save us, is spoiling our lives. Which is a fancy way of saying that passwords have become a terrible pain in the elbow. About fifteen years ago, when most of us began our connection to the sprawling internet beast, we only...
Posted by: Magnus Shaw
"Oh that's shit, that's shit!" No, not a line from a rap song or a complaint from some disaffected yoof that they're misunderstood...or even Charlie Brooker commenting on something or other that actually does demand a bit of snorty ridicule. No, the...
Posted by: Ashley Morrison
Leo Burnett London have used the world famous Piccadilly Circus to give “Power to the people” in an ambitious new marketing stunt for McDonald's. The globally popular fast food brand is giving Londoners and tourists alike the chance to...
Posted by: Benjamin Hiorns
For all its joys and thrills, fun and frolics, 2013 still managed to deposit a substantial quantity of manure into our desperate existence. So, as 2014 crashes unbidden into our lives, let us exorcise the demons which threatened to engulf us this...
Posted by: Magnus Shaw
The World Wide Web, it's a wonderful thing to be sure. You've got your social media for endless moaning and pictures of your holidays. You've got your YouTube for Little Mix videos and footage of other people's pets. And you've got your online...
Posted by: Magnus Shaw
Yesterday, the front cover of The Sun featured a montage of UK landmarks. Resembling a rather corny tourist poster, it was accompanied by the headline 'This Is Our Britain'. Now, I'm quite aware The Sun is rarely shy when it comes to jingoistic,...
Posted by: Magnus Shaw
by Magnus Shaw. Last year I wrote a piece about Professor Stephen Hawking and his remarkable, personal brand. Now the professor has lent his profile to Go Compare for the next instalment of their 'Saving The Nation' campaign. This may well be very...
Posted by: Creativepool
by Magnus Shaw Perhaps we shouldn't expect anything more from ITV2 - after all, this is the home of Celebrity Juice, Life On Murrs and The Only Way Is Essex. But while those shows may grate and irritate, they manage to avoid devaluing and...
Posted by: Creativepool
There are few retail brands in the UK as beloved as WH Smith and now that the Post Office has officially shat the bed as far as public perception is concerned, it remains perhaps the last bastion of wholesome, stationery-based high street...
Posted by: Benjamin Hiorns
Simon Corbett, CEO at Jargon PR and Adam Smith, Managing Director of Rawnet, discuss why legacy brands need to reconsider their digital strategies and reap the benefits, and how customer-centricity will be the key to a successful digital...
Posted by: Creativepool Editorial
Taking a look at the pictures below and throughout the piece, you wouldn't even imagine that Christine Serchia had no idea what an art director was, as she started in her former role for Cubitts. Clearly, she's a keen and incredibly focused...
Posted by: Creativepool Editorial
One of the strange truths about working in the creative industry is how easy it is for your focus to narrow and shut out other people’s exciting projects. It’s a trap that leads to people becoming predictable and something I don’t...
Posted by: Rob Pratt
