Displaying 73 - 108 of 571 results
When browsing the shelves at a local supermarket, what’s the first thing you generally notice about a product? Maybe the colourful box it comes in or the informative plastic wrapping? The right packaging can boost any product’s appeal and...
Posted by: Benjamin Hiorns
Marilyn Stafford is a pioneering American photographer and photojournalist, who celebrated her 96th birthday last year. Her career got off to an incredible start when she was asked to take stills of Albert Einstein in 1948 - at a time when...
Posted by: We Are Tilt
Matt Powell was recently hired as Creative Director at Great State, where he joins a multi-disciplinary team redesigning the Royal Navy’s website, plus significant projects for Honda, Orange and Bristol Airport. Starting his career at Profero,...
Posted by: Creativepool Editorial
Following the one year anniversary of Facebook's rebrand to Meta, Thomas Walters, Founder and CEO of leading global creative influencer marketing agency, Billion Dollar Boy, reflects on the year past. Thomas explores how the metaverse has evolved,...
Posted by: Creativepool Editorial
Horror films and advertising are not exactly a natural fit, at least on paper. But when the cause is just, and the idea is good enough you’d be surprised what creatives can pull out of the bag. Such is the case with this oddly sinister short...
Posted by: Benjamin Hiorns
The cruelty of killing fox cubs for sport is highlighted in a TV sports show parody created by Engine Creative in one of their first campaigns under their new House 337 banner. The campaign was conceived for Keep The Ban - a non-profit organisation...
Posted by: Creativepool Editorial
Brand expression agency Taxi Studio is an independent design business based in Bristol that’s home to a collective of global talent - without unnecessary hierarchy or inflated titles. Founded in 2002 by three friends, they have grown to work...
Posted by: Creativepool Editorial
We have all witnessed the digital advancement prevailing in the real world. The near future is supposed to be a lot more technologically advanced. It’s because the technology of the Augmented and Virtual world has been applied to both science...
Posted by: fourthedesign 3d Visualization Animation- Multimedia design
For this week’s member spotlight, we’re getting to know an award-winning creative producer with a proven track record in everything from documentaries to music videos, commercials, and everything in between. David Morris, the head of...
Posted by: Creativepool Editorial
For this week’s getting to know feature, we’ll be sitting down with Abb-d Taiyo, Co-Founder and Design/Production Director at design and impact agency Driftime. A man that styles himself as a “mentor and ethical design...
Posted by: Creativepool Editorial
Craig Peasley, VP Product Marketing at VidMob tells us why he believes that social success depends on creative that's fit for the platform. Brands are facing a double creative control headache. While adhering to their own brand and creative...
Posted by: Creativepool Editorial
European startup Spendesk recently launched its first-ever multi-market brand campaign, putting people and play front and centre to reinforce not only its service differentiation but its people-first company identity. As a newly minted...
Posted by: Creativepool Editorial
For someone who’s supposed to draw for a living, I seem to spend a lot of time typing. Of course some people who type for a living make amazing things. Lines of code are amazing, I wish I could fathom it. And what some call typing others...
Posted by: Richard
Drew McMillan, Director of Internal Comms & Engagement for Deloitte UK, gives us his ‘top five’ ways to ensure copacetic success with your creative agencies. As a Comms professional of 25+ years, almost always working in-house and...
Posted by: Stocks Taylor Benson
Josh Green is the Boston-born, London-based Executive Creative Director at sports + culture agency Octagon and sister agency FRUKT. He leads the agency’s creative output across six European offices in London, Barcelona, Madrid, Paris, Frankfurt...
Posted by: Creativepool Editorial
Hanging up on the wall in the office there are a whole bunch of stencils that interior designers and architects used to use daily when setting out plans on paper. There’s everything in these glorious little plastic worlds, from tables to...
Posted by: Richard
Dan Goman, CEO and founder of Ateliere Technologies picks apart the current streaming subscriber churn and offers an elegant cloud-based solution to the problem. For most people that grew up during the golden age of cable TV, the advent of streaming...
Posted by: Creativepool Editorial
I’m going to shuffle out on limb here, and take a moment to ask when exactly we decided everything - from a reception lobby to an exhibition to any old corner of a field at an outdoor event - needed to be an ‘immersive...
Posted by: Richard
Wunderman Thompson has partnered with the RHS, the UK’s largest gardening charity, to launch a new brand strategy and accompanying integrated campaign, showing how the RHS can help all gardeners to “speak plant.” The RHS boasts...
Posted by: Creativepool Editorial
How often have you found yourself being briefed ‘we want an attention-grabbing ad’? Clearly, advertisers want to catch the consumer’s attention, but surely they want to do more than just grab it? Just because an ad is seen, it...
Posted by: Creativepool Editorial
The eight-episode Max Original limited series “The Staircase” debuted Thursday, May 5 on HBO Max. Inspired by a true story, “The Staircase” explores the life of Michael Peterson (Colin Firth), his sprawling North Carolina...
Posted by: The Darnell Works Agency
The invention of cookies in 1994 changed the web forever. And with their 'death' in 2023, the fate of the internet hangs in the balance again. The disappearance of cookies has kick-started a new era of innovation in online privacy, and reminded us...
Posted by: Creativepool Editorial
I was just explaining to my 10 year old son about how, when I was his age, if you missed an episode of Doctor Who, you missed it. I mean, it was gone, you’d literally missed it. You couldn’t catch up, you couldn’t buy the DVD, you...
Posted by: Tony Pipes
Drama takes the saddle in another heart-racing campaign for Royal Ascot. The ad, created by Isobel's Tom Dyson and Lance Boreham, takes the form of a 60-second film reminiscent of a Bond-esque movie trailer or a high-stakes Netflix drama. Directed...
Posted by: Creativepool Editorial
Back Market, the marketplace for refurbished devices and appliances, took over Apple stores across Europe last month to encourage shopper to choose an alternative and more sustainable way to consume technology. This Earth Day, to highlight that...
Posted by: Creativepool Editorial
Where would you be if not for your creative career? Whenever someone asks you that, 'border control' is probably pretty further down in your list. And yet, according to Anthony Young's career advisor, that's where he would be now, if not for 3D...
Posted by: Creativepool Editorial
With a Masters in Medieval Literature, Creative Director Clare Wilson is yet another proof that there isn't a fixed way to develop some explosive creative talent - and her work demonstrates this in the best ways possible. Clare has all the features...
Posted by: Creativepool Editorial
Desislava Georgieva is an illustrator based in London who specialises in narrative and book illustration. While her work is generally traditional in terms of medium (ink, watercolour and acrylics) there is nothing conventional or safe about her...
Posted by: Creativepool Editorial
Last week, I openly celebrated the brands that were sticking it to Putin by either pulling out of Russia entirely or even going further to outright condemn the actions of the mad tyrant through creative means. Today, however, I’ll be looking at...
Posted by: Benjamin Hiorns
Never did I once think that in my lifetime we’d be seeing war in Europe and never did I think we’d see a historical figure in our midst that echoed the pure despotic evil of Adolf Hitler. But here we are, two weeks into a completely...
Posted by: Benjamin Hiorns
There aren’t many studies examining how frequently people lie. It is lunacy to assume that respondents will truthfully answer questions about how truthful they are. Neither is it socially desirable to brand yourself a liar - even in an...
Posted by: Creativepool Editorial
Right now, with the eyes of the world focused on Ukraine and the atrocities being committed by an unhinged and frighteningly powerful dictator, the concept of “aid” has never been more vital. That’s why, this week, we’re...
Posted by: Creativepool Editorial
You should never work with kids and animals. That’s the classic line. But when it comes to advertising, it couldn’t be any more untrue. Kids and animals are a natural fit for the medium, as they remind us all of happier and more innocent...
Posted by: Creativepool Editorial
Buzzwords might be a vague irritation in many circles but for creatives, they are a little more important than that. These words are how we contextualise trends and explain to our cohorts what is inspiring us. It’s how we reduce a complex idea...
Posted by: Benjamin Hiorns
Trends. January is always going to be the month of trends and trend think pieces. It’s inevitable and it makes sense and while some might baulk at the idea of reading yet another thousand words of ponderous prattle, if there’s one company...
Posted by: Benjamin Hiorns
High shopper demand has made for an especially competitive Christmas this year, with brands using video as the glitter gun in their festive campaigns to capture optimum audience attention. Despite the rising price of video ads, smart video creative...
Posted by: Creativepool Editorial
