Displaying 685 - 720 of 9323 results
Up till now, Artificial Intelligence (AI) within the world of marketing has largely been centred around using algorithms to make decisions or analyse data. Now, however, we are seeing real breakthroughs in AI successfully performing jobs that humans...
Posted by: Creativepool Editorial
I consider myself more a realist than a royalist but that doesn’t mean the Platinum Jubilee has completely passed me by. I mean, as a freelancer I’m not getting any time off and the constant TV coverage is started to frustrate me even...
Posted by: Benjamin Hiorns
For this week’s Getting to Know, we’re talking to Benedict Buckland, the Creative Director at alan. the B2B marketing agency that's a part of Raconteur. Benedict’s career path is far from a conventional, having started at the tail...
Posted by: Creativepool Editorial
For this week’s member spotlight, we’re focusing on a freelance graphic designer and illustrator that’s managed to hold onto one client for almost 40 years. William Webb has worked on everything from mural painting and portraits in...
Posted by: Creativepool Editorial
The eight-episode Max Original limited series “The Staircase” debuted Thursday, May 5 on HBO Max. Inspired by a true story, “The Staircase” explores the life of Michael Peterson (Colin Firth), his sprawling North Carolina...
Posted by: The Darnell Works Agency
Ask anyone my age (yes, I’m a millennial) and they’ll probably tell you the pandemic changed the way they think about work. For me, very little honestly changed. I’ve been a freelance writer for my entire professional life and have...
Posted by: Benjamin Hiorns
Fraud. It’s the sort of thing prosperous and portly men in custard-stained three-piece suits commit. It’s the act of the corpulent quasi-banker and have-a-go crim with a knack for persuasion and loopholes. It’s grubby and...
Posted by: Creativepool Editorial
Every week, we seek to shine our member spotlight on some of the most talented and perhaps undercooked creative individuals that make up our extensive Creativepool roster. But this week, we decided to shine our spotlight not on an individual but on...
Posted by: Creativepool Editorial
If there’s one thing the creative industries should be doing more of, it’s giving opportunities to people who might otherwise feel such a career is beyond their reach. For decades now, there has been an uneasy unspoken rule that only the...
Posted by: Benjamin Hiorns
Putting together an awards entry takes a bit of science and art. We've compiled this Top 10 list from judges and winners to give you the knowledge on how to create the perfect submission. 1. Tell a story Everyone loves a good story. The best way to...
Posted by: Creativepool
The pink pound is estimated to be worth £6 billion per year in the UK alone. It still sometimes feels, however, that brands are competing for this section of the market but have missed the mark when it comes to accurately communicating and...
Posted by: Creativepool Editorial
Paul Wearing is an RCA graduate based in London. A born traveller, he has worked extensively throughout the US and Far East with fashion, interior design and advertising houses. The influence of his design background is evident in much of his...
Posted by: Creativepool Editorial
For the last twelve years, Matter Of Form have had the privilege to deliver exceptional brand and digital experiences to some of the very best luxury brands in the global travel and hospitality sector. And we have got to know the dedicated tribe who...
Posted by: Matter Of Form
Imagination is a wonderful thing. Without it, the creative industries would cease to exist and we’d be living in a world full of blank concrete slabs and beige uniforms. It’s also the name of a rather exciting agency with offices around...
Posted by: Creativepool Editorial
It is never too late to include design into your marketing plan, especially in the context of a new season. Here are five of the most promising design ideas for summer 2022 (with examples) to assist your organisation in meeting and crushing its...
Posted by: Chris Bicourt
Ownership is one of the fundamental principals of capitalism. It’s also something that has become significantly less tangible in the digital age, as everything from our entertainment to our work has been turned into ones and zeros. In such an...
Posted by: Benjamin Hiorns
Drama takes the saddle in another heart-racing campaign for Royal Ascot. The ad, created by Isobel's Tom Dyson and Lance Boreham, takes the form of a 60-second film reminiscent of a Bond-esque movie trailer or a high-stakes Netflix drama. Directed...
Posted by: Creativepool Editorial
A branding and design studio that styles itself as a studio for “people who like their style with a side of substance,” Lark is a relatively young company but it’s achieved rather a lot in five short years. A small and nimble...
Posted by: Creativepool Editorial
An experienced creative director versed in advertising and design. Pieter Konickx comes from a background in graphic design but has spent his career elevating his skillset on broader capacities to allow him to climb the ranks within the industry....
Posted by: Creativepool Editorial
Consumers want to engage with brands that share their values. They want to be shown that a company cares about the world and the cultural movements that shape lives. But what is it that makes your brand culturally relevant? Andy Kirk, Design Strategy...
Posted by: Creativepool Editorial
The generation of young people currently (and rather patronisingly) being dubbed the “zoomers” have spent their entire lives glued to screens. From the moment they were born, high-speed internet and smartphones were always the norm and...
Posted by: Benjamin Hiorns
Whether you’re a freelance 3D artist, graphic designer, illustrator or writer - really, no matter your daily occupation, you will sooner or later be forced to measure your performance. Yes, the flexibility and freedom of freelancing are hard...
Posted by: Creativepool Editorial
Earth Day 2022 is this week, and as we all slowly return to the usual routine of our normal lives, it's undeniable we have been forever changed by a global pandemic to think about the world on a much larger scale. Talk to any creative professional...
Posted by: Creativepool Editorial
According to research from PLAY, digital product studio and incubator, almost a quarter (24%) of Gen Z employees would not work at a business that profits from unsustainable practices. It’s a pretty considerable chunk of the up and coming...
Posted by: Creativepool Editorial
Having first started out as a freelancer, Sebastian Whyte's path into the industry wasn't an easy one. But he still managed to work his way up and through the industry, slowly but surely shaping his own style, unique in the way it makes filmmaking...
Posted by: Creativepool Editorial
Forever Beta is pushing for the Government’s recent Online Advertising Programme consultation to go further to protect children from being tricked into sharing their data online, particularly in the case of ‘Cookies’. To highlight...
Posted by: Creativepool Editorial
For months now people have been telling me that NFTs are the future and I still don’t see it. The concept is solid but has anyone really done anything exciting or important with it yet? Well, colour me wrong, as it would appear one recent...
Posted by: Benjamin Hiorns
A professional e-commerce and fashion photographer with over 10 years of experience in the creative industries, we shine this week’s member spotlight on the Parisian perfection of Malaika MARIEJEANNE. A master of lighting, set design, model...
Posted by: Creativepool Editorial
What do you see when you look at the image above? The face of the most hated man in the world? Or a subtle protest against censorship? Maybe both. Of all the dirty tricks currently being pulled by Adolf Putin, the blatant and violent censorship of...
Posted by: Benjamin Hiorns
For this weeks Getting to Know feature, we sat down with Emanuela Recalcati, Director of Client Solutions at Xaxis EMEA. Having returned to work recently following maternity leave, Emanuela was eager to get back to work spearheading a brand new...
Posted by: Creativepool Editorial
A design agency with almost 30 years of progress behind them, Storm Brands, in their own words "build brands that mean business" We caught up with Managing Director Caroline Dilloway this week to discuss how Storm weathered the chaos of COVID and...
Posted by: Creativepool Editorial
Any working adult will know that not every idea, or every piece of work, is going to cut-through. For those in creative roles, this can be difficult to deal with. Creatives put so much of themselves into their work, as a form of self-expression - of...
Posted by: Creativepool Editorial
A freelance illustrator based just outside of London, Louise Billyard has always been inspired by travel. This nomadic nature has led to her work being featured across the creative world and a portfolio which features a vast and eclectic array of...
Posted by: Creativepool Editorial
Forever Beta launched a campaign this month to support Big Issue vendors after the difficulties they have faced over the last two years. Created in partnership with Ocean Outdoor, the “I’m here” campaign draws attention to Big...
Posted by: Creativepool Editorial
Measuring success across an entire customer journey has never been more hotly debated than now. Media expert Matt Nesbitt explains how and why. Navigating a fragmented landscape With the lurking third party cookie deprecation and the eradication of...
Posted by: Creativepool Editorial
The current media landscape has permanently changed because of the pandemic. People are shopping, consuming, listening and conversing differently. Interactions online are more important than ever and play a key role in how we make sense of the world....
Posted by: Creativepool Editorial