Displaying 37 - 72 of 85 results
McCann Manchester - Smyths McCann Manchester has launched a major integrated campaign for Smyths Toys Superstores with the aim of getting every child in the UK & Ireland into a Smyths Toys store in the run-up to Christmas. The campaign, “Snot,...
Posted by: Creativepool Editorial
Leo Burnett Leo Burnett London has invested heavily in its creative department, hiring a diverse range of talent from across the agency world. Dan Fryer and Gate Lambert join Leo Burnett as a creative team from Fold7, where they worked on everything...
Posted by: Creativepool Editorial
UM - iZettle UM has won a four-way competitive pitch to become the exclusive UK media agency and lead agency for Europe for financial technology company iZettle. UM will handle all planning and buying for iZettle on an ongoing basis. This is...
Posted by: Creativepool Editorial
PHD – Sainsbury's Sainsbury's has confirmed that PHD has won its consolidated £115m media planning and buying account, ending the long-running drama over the account review. A source close to the supermarket giant said PHD eventually triumphed...
Posted by: Creativepool Editorial
LoRo - La Scala Theatre LoRo, an Italian agency that belongs to the Serviceplan group, has won the account of La Scala Theatre for the season 2017/2018. The communication campaign includes print, buses, posters and below the line advertising. The...
Posted by: Creativepool Editorial
Star Alliance, the world’s leading airline alliance, is marking its 20th Anniversary with the launch of a global 20th Anniversary campaign. Created by Atomic London in partnership with The Wall Street Journal, National Geographic and MEC, the...
Posted by: Creativepool Editorial
Havas Media - Beats by Dre Apple-owned headphones brand Beats by Dre has picked Havas Media to handle its media planning and buying across EMEA. Havas Media won the business after a competitive pitch againstOMD and the7stars. The media account...
Posted by: Creativepool Editorial
VCCP - Domino's Pizza Domino's has appointed VCCP as its lead creative and strategic agency for the UK and Ireland after a competitive pitch process. VCCP will be working on its above-the-line business, but Incumbent Iris will continue to work on...
Posted by: Creativepool Editorial
All of Us - Greenpeace Greenpeace UK has introduced its first-ever Virtual Reality app, “Virtual Explorer,” giving supporters the chance to experience amazing places like the Amazon and Arctic first-hand, and take action to defend them....
Posted by: Creativepool Editorial
Karmarama (See Hero Image) Karmarama has hired Rob Chandler and Daniel Prestes as Strategy Lead for Data-Driven Content and Strategy Director respectively. Rob joins Karmarama following a year-long consultancy role, working with companies such as...
Posted by: Creativepool Editorial
Cheil London Cheil London has boosted its creative offering by hiring award-winning creative director Russell Schaller as Creative Director of Film. Schaller joins the agency from Havas Worldwide London where he served as Creative Director. He will...
Posted by: Creativepool Editorial
Cheil London Cheil London has boosted its creative department with two new hires. Nick Craske joins as Creative Director, working across all the agency's accounts, and Georgia Barretta takes up the new role of Creative Director Design. Craske joins...
Posted by: Creativepool Editorial
Now in its 7th year, the CANNT Festival will be taking place in London and Seattle between the 20th and 24th of June, to inspire, showcase and reward the best creative talent. As in previous years, the timing of CANNT corresponds with the Cannes...
Posted by: Creativepool Editorial
Our 2016 Annual came with a new accolade: The Influencer of the Year, where Creativepool honour the individuals within the industry that have surpassed expectations and impacted the market in 2015 and beyond. They're people who don't follow the herd...
Posted by: Creativepool
It gives us great pleasure in announcing this years Annual winners! New this year we presented the limited edition gold books for the winners in each category. (On top of this we also print 15,000 other copies and distribute them across the globe,...
Posted by: Creativepool
Wolff Olins - Enel Wolff Olins has created a bold new brand identity for electricity and gas company Enel, which aims to mimic the idea of moving energy. To convey this message, each letter in the new logo includes a cursor that echoes a light bulb...
Posted by: Creativepool Editorial
Ever found yourself on holiday thinking "it's a great hotel, but I wish it was floating"? Then we bring good news. Fixed structures are a thing of yesteryear; the hotels of the future are laying their foundations in watery beds and Amsterdam based...
Posted by: Kate Lewin
At an event in Paris earlier this week, Coca-Cola's Chief Marketing Officer, Marcos de Quinto, revealed a new “One Brand” global marketing strategy that, for the first time in its history, unites all of the Coca-Cola brands under one...
Posted by: Creativepool Editorial
Just when you thought video game inspired out of home advertising activations couldn't get more inventive (see my earlier post on Fallout 4's OOH activity HERE), McCann London only go and strap 8 maniacs to a billboard to promote a Tomb Raider game....
Posted by: Benjamin Hiorns
You may have seen this picture below doing the rounds on Facebook last week. And if you did and you’re a creative, you may well have chortled knowingly. Because the sad fact is, most creatives I know have experienced this at some point in their...
Posted by: Ashley Morrison
It felt weird and I couldn’t quite work out why. Something was different. And I don’t just mean it was a warm, sunny day in September rather than brass monkeys “shall we turn on the heating?” weather as we’ve been used...
Posted by: Ashley Morrison
Saatchi & Saatchi Sydney has been named Effective Agency of the Year at the 2015 Australian Effie Awards, scooping two of the evening’s four gold awards and a further silver for Luxottica’s OPSM campaign, “The most important story...
Posted by: Creativepool Editorial
Grey London attach a jet pack to a squirrel Yes, you read that right, and no, there were no actual squirrels harmed in the making of this spot. As far as I'm aware at least. The spot by Grey London celebrates the launch of McVitie's new Breakfast...
Posted by: Benjamin Hiorns
Critical Mass Critical Mass, the global digital experience design agency, has hired Grant Owens as its Chief Strategy Officer. Owens, who is based in New York and was formerly the GVP Head of Planning at Razorfish North America, will lead the...
Posted by: Creativepool Editorial
DDB Mudra Group are the Black Elephants of the Kyoorius Awards Kyoorius, in association with D&AD, has announced the winners of the 2015 Kyoorius Advertising & Digital Awards, which took place at the NSCI stadium in Mumbai on the 22nd of May, and...
Posted by: Creativepool Editorial
In this perpetually advancing technological age, we've developed a habit of taking things for granted, particularly when it comes to the internet. Just yesterday in fact, I recall sitting across from a frumpy young woman in a local eatery, who was...
Posted by: Benjamin Hiorns
Twinings is a brand that has long been held in high regard amongst tea drinkers. But there's also a certain stigma against it. Whilst most of us are more than content with our PG Tips or Tetley's in the morning, many fans of the 300-year old brand...
Posted by: Benjamin Hiorns
This week, Macmillan Cancer Support has launched a new brand campaign from VCCP, which builds on the charity's message that those suffering from cancer should never need to feel like they're alone. It's a sad fact, but most of us will be affected by...
Posted by: Creativepool Editorial
The mascots for the Rio 2016 Olympic and Paralympic Games were recently unveiled in Brazil, and according to a statement accompanying images of the colourful critters, the Games organising committee hopes they'll bring an “Explosion of...
Posted by: Benjamin Hiorns
The First Great Western train company recently launched a website dedicated to toys that have been left behind by children travelling on their train in the South of England. The campaign aims to reunite children with their lost cuddly toys, both...
Posted by: Creativepool Editorial
Yesterday the World Wildlife Fund (WWF) and the Grey Group ad agencies '41?29! Media Internet' and 'Uncle Grey' (based in Turkey and Denmark respectively) launched a brand new campaign, which aims to raise public awareness regarding endangered...
Posted by: Benjamin Hiorns
M&C Saatchi has recently appointed to handle all creative services for NRMA Insurance, the biggest insurance creative account in the Australian market, which also includes their SGIC and SGIO brands. The agency won the deal (which is rumoured to be...
Posted by: Benjamin Hiorns
One of digital advertising's most respected minds has recently been poached by M&C Saatchi Sydney for a newly created role. Ben Cooper makes the move from The Monkeys (formerly 'Three Drunk Monkeys') to undertake the role of 'Group Innovation...
Posted by: Benjamin Hiorns
In the world of the marketing agency, 2013 won't just be the year of the Snake. It'll be the year the number of mobile devices exceeds the human population. I'm knocking at your proverbial door to spread the word of Vine. Have you heard about the...
Posted by: FindGood
Here's a story so bizarre, so post-modern, that it's hard to believe Chris Morris and Armando Iannucci are not involved. They're not though, because this is something that has actually happened; it involves two major television stations attempting to...
Posted by: Magnus Shaw
Copywriting has never been more important. The success of digital media still depends on persuasive writing. Traditional media such as print, DM, or radio, cry out for great writers. But where do copywriters go for inspiration? Who Needs...
Posted by: Creativepool