BMB – Tapi
BMB has won the advertising business for British flooring chain Tapi Carpets & Floors. BMB scooped the account after a competitive pitch. The pitch was handled directly by the client. BMB will now create a major advertising campaign launching the Tapi brand across the UK. Tapi first launched in 2015 and is the fastest growing retailer in the UK, opening 45 stores in its first year of trade. The company, who’s CEO is ex-Carpetright director Martin Harris, plans to open an additional 25 stores and 35 mobile
