About me

For the past 15+ years my focus has been on experience design and innovation strategy.

Innovation and problem solving for our future is what really excites me, as well as helping brands reinvent themselves in order to connect with customers in new and meaningful ways. At Publicis Sapient I have worked on a range of retail, banking, health-care, fashion, luxury and sport accounts. My projects have included retail strategies for Bang and Olufsen and M&S, new product development for SKY to vision work for Burberry, HCA and Unilever.

Prior to this role, I was in San Francisco working at RG/A and MRM/McCann. At R/GA I was the creative lead on HP and Nike innovation projects. At MRM/McCann, I helped build and shape the EXP Studio.

I'm a regular mentor to young talent and enjoy speaking at conferences around the world.

Skills

Branding, conceptual thinking, Consultancy, Creative Direction, creative strategy, design thinking, experience design, human centred design, Research & Development, senior stakeholder engagement, UX/UI

Sector Experience

Airline, Automotive, Banking, E-Commerce, Food & Beverages, Healthcare, Hotels & Resorts, Information Technology, Insurance, luxury, Retail, Sports, Telecoms

Awards

Digital Impact award, The ECHOs, The Webby Awards, Transform Awards Europe

Clients

Adobe, aviva, Bang and Olfusen, Bank of America, Barclays, Boys and Girls Club of America, British Airways, BT Sports, Burberry, Debenhams, European Tour, F&F, HCA Healthcare, Hewlett Packard, HSBC, Kaiser Permanente, Levi, M&S, Microsoft, NASCAR, Neutrogena, Nike, RBS, Saga, Save the Children, Sky, Unilever, Yahoo!