About me

An award winning, diverse Creative Director with a proven record of creating brand experiences across different mediums for the world's most recognised companies. Projects include experiential bringing creative strategy, vision, communication, implementation and management with an emphasis on concept and storytelling. With a very hands on approach to design and art direction whilst motivating and inspiring teams from young creatives to film directors, 2D/3D creatives delivering superb creative work.

If want someone like-minded then I'm not your guy but if you want someone with a broad and open sense of creative thought, then let's create something amazing.

"Trent really understands that concept is key to any campaign. The creative work he does across Europe and beyond on multiple mediums is perfect for the MTV brand."

Nick Leaf, Creative Director Emerging Markets, MTV

"Over many years, Trent has been a vital creative partner for Ben & Jerry's. 
His understanding of our brand consistently delivers exceptional work not just in the UK, but also for many of our other markets around Europe."

Antonia Kaul, Ben & Jerry's EU Marketing & Innovations Manager


Advertising, Art Direction, Branding, Content, Copywriting, Creative Direction, Digital Marketing, Digital Strategy, Directing, Editing, Experiential Marketing, Graphic Design, Photography, Script Writing, Strategy Planning, Typography, virtual reality

Sector Experience

Advertising, brand activation, Branding, Creative Services, Design, Film (Short / Documentary), FMCG, Online Content, PR


I've won a couple but I don't create for awards


Adidas, Ardbeg, BBC Worldwide, Belvedere Vodka, Ben and Jerrys, Bodyform, Caffe Nero, DHL, DIGICEL, Glenmorangie, HBO, Hennessy Cognac, Hitlon Hotels, Jet Story, Johnson & Johnson, Le Petit Marseillais, Legna London, Lipton Ice Tea, London Zoo, Moet & Chandon, MTV Worldwide, Nike, Phenome Organic, PUMA, Unilever, Veuve Cliquot, Visa, Warner Bros. Entertainment Group of Companies, Zubrowka Vodka

Currently No Recommendations
Annual 2018 ShortlistLegna London - Packaging + CampaignPackaging
Project featured:Inkworld - International TVC
on 18th July 2017
on 28th July 2017
Project featured:Adidas Asia - Posters + Digital content
on 31st August 2017
Project featured:Legna London - Packaging + Campaign
on 1st September 2017
Project featured:Liberation - Digital Film
on 12th September 2017
Project featured:Sony & You - TV Ident
on 19th September 2017
Project featured:Legna London - Brand Identity
on 20th September 2017
Project featured:Burger Kitchen - Brand Identity
on 28th September 2017
Project featured:Hennessy x O.S.T.R. 'Authentic' Campaign
on 22nd November 2017
Project featured:Hennessy - Cocktails Photoshoot
on 12th January 2018
Project featured:Trent Payne Showreel
on 18th January 2018
Project featured:Nolita - Brand Identity
on 6th February 2018
Project featured:Stixx Restaurant - Food Photography
on 21st February 2018
Project featured:CAFFE NERO
on 27th February 2018
Project featured:Lemur Street - TVC
on 28th February 2018
Project featured:Boys Of Soweto - Reportage
on 21st March 2018
Project featured:Glenmorangie - Beyond The Cask 3 Experiential
on 12th October 2018
Project featured:DHL Box Stacker Pro VR Experience
on 1st November 2018
Project featured:DHL Rugby Delivered - Social Campaign
on 29th November 2018
Project featured:Canon EOS R Launch
on 15th February 2019
Project featured:DHL x ESL One Partnership Launch
on 10th April 2019

Trent Payne has been a Contributor since 30th August 2017.

Invite x3
Perm, Freelance, Temp-Perm, Part time, Remote
Skill Level
Senior, Director
English & basic Polish
Creativepool member since 14 July 2017