About us

We’re an award-winning strategic and creative B Corps brand consultancy, specialising in food and drink. We create emotionally intelligent brands.

Just as emotional intelligence, also known as EQ, enriches personal relationships, it can also help brands be more effective in the way they engage with their audience. Put simply, brands that use empathy and emotion to guide behaviour are more successful.

Our approach, Brand EQuity™, creates emotionally resonant strategic platforms and creative assets to help businesses from challengers through to global brands achieve the remarkable.

We're 100% employee-owned, so emotional intelligence underpins everything we do – our vision and values, our collaborative style and our strategic and creative approach. We’re agile, adept, and easy to work with, helping forward thinkers drive change for the better.

We are Collaborators.

Skills

Branding

Sector Experience

brand design, brand strategy, Food & Beverages

Awards

Drum Roses, FAB Award, PentAward - Silver, Transform Award - Gold, Transform Award - Silver, World Brand Design Society - Silver

Clients

AB World Foods, Boundless Snacks, Exton Park Vineyard, Freja Bone Broth, Love Struck Foods, MARS Inc, Marshfield Farm Ice Cream, Mood Foods, Pladis, Premier Foods, Spirit of Yorkshire Distillery, VFC Foods, White Rabbit Pizza

Trade Associations

B Corporation, Design Business Association DBA

Ranking
#6 Ranked Branding Agency
Recommendations
- 
Currently No Client Rating
Achievements
Annual 2024 SilverFreja: establishing a category-leading bone brothPackaging Annual 2024 BronzeLove Sum: creating a new category of legendary dumplingsPackaging Annual 2024 SilverLove Sum: creating a new category of legendary dumplingsIllustration Annual 2026 ShortlistCapsicana: Awakening Mealtimes with a Fresh Latin VibeBranding Annual 2026 ShortlistCapsicana: Awakening Mealtimes with a Fresh Latin VibePackaging Annual 2026 ShortlistApplewood: elevating its status as branded category leaderPackaging Annual 2026 ShortlistBoundless: Creating the fastest growing snack in the UKPackaging Annual 2025 ShortlistLove Struck: a fresh take on refreshmentPackaging Annual 2024 ShortlistSmall Agency of the Year Annual 2024 ShortlistTaking Giant Bar from a sales-led product to a 'full-on' brandPackaging Annual 2024 ShortlistBest Agency to Work For
Top 10 Branding Agency Project featured:Freja: establishing a category-leading bone broth
on 5th May 2024
Project featured:Love Sum: creating a new category of legendary dumplings
on 4th July 2024
Project featured:Taking Giant Bar from a sales-led product to a 'full-on' brand
on 10th July 2024
Project featured:Love Struck: a fresh take on refreshment
on 2nd June 2025
Project featured:Applewood: elevating its status as branded category leader
on 30th June 2025
Contributor:

The Collaborators has been a Contributor since 25th November 2015.

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Founded
2008
Size
11-50 People
Creativepool member since 15 April 2024