About me

Managing Director at Internet of Things Agency SharpEnd. We partner with ambitious brands to re-imagine the real world, activating physical touchpoints to deliver experiences and services at scale.

An entrepreneurial leader, I'm focused on driving innovation, creativity and growth through technology and data.

Co-founder of digital creative agency UNTITLED which was sold to the SGK/Matthews group in 2010. Previously MD of Anthem Worldwide, where I played a key role in evolving the business from traditional brand design and packaging to become a successful connected content agency.

A recognised expert on connected products and packaging and a regular guest speaker on issues around future trends. I've recently spoken at AIPIA Congress Amsterdam, RetailEXPO and Packaging Innovations and Luxury Packaging.