About me

Pum Lefebure is the a co-founder and chief creative officer of Design Army in Washington, DC, where she oversees all creative coming through the agency's doors. Pum has dreamed up and developed numerous high-profile campaigns worldwide. The Thailand native brings a global sensibility to American design.

Guided by an international eye and entrepreneurial edge, Pum has helped expand the agency's client base and elevate its reputation as a trend-setter. With a rare balance of creativity, strategic thinking and industry know-how, she has proven that good design is the cornerstone of good business. Her work and words of wisdom have been featured in Huffington Post, Forbes, Entrepreneur, Fast Company, CMO magazine, Communication Arts and Adweek, to name just a few.

Pum regularly judges elite design competitions around the world including Cannes Lions, Clio, D&AD, One Show, LIA Award, and Spikes Asia.

Pum was named as one of Adweek's Creative100. Graphic Design USA named her as one of the top 50 People to Watch, and she was awarded as a Rising Star by the Washington Business Journal's Women Who Mean Business. Pum currently serves as a member of the Board of Directors for The One Club in New York.

Pum's work

KARLA COLLETTO ESCANDALO

THE EYE BALL

THE (VERY) POLITICAL COLLECTION

WASHINGTON BALLET SLEEPY HOLLOW

Pum Lefebure for H&M

ALICE IN WONDERLAND CAMPAIGN

THE ONE SHOW BRANDING

NEENAH CLASSIC BRANDING

NEENAH CHARACTER PACKAGING

MICA COMMOTION MAGAZINE

GREEN HAT GIN PACKAGING

ACADEMY AWARDS MEMBERSHIP KIT

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