About us

We’re McCann London. Housed in an Art Deco carpark in the heart of London’s Bloomsbury, we are purveyors of a Truth Well Told. Since 1927 we’ve made it our mission to help brands discover their true story and play a meaningful role in people’s lives. We’ve helped L’Oréal show people that “They’re Worth It” and put a “Priceless” tag on Mastercard. We’re also behind Xbox’s game-changing integrated “Survival Billboard” campaign.

In 2018 alone, we brought home 117 awards in total, including the first-ever Cannes Lions Grand Prix in eCommerce for Xbox Design Lab Originals: The Fanchise Model, as well as seven other Grands Prix. Consistently named as most-awarded UK agency for creativity, we were also celebrated for our effectiveness by the IPA and Effies, which named us Most Effective Agency Network of the Year.

And that’s all because we believe that when a truth is well told it changes things.

McCann London's articles

OOPS - LOOKS LIKE YOU HAVE JAVASCRIPT OFF. THIS SITE WON'T WORK WITHOUT IT.
NEED HELP IN TURNING IT ON? YOU CAN FIND INSTRUCTIONS HERE FOR YOUR BROWSER.

McCann London's articles

Top Hires of the Week

6 reasons why AI is so hot right now

Top Hires of the Week

Ads of the Week: More epic Schofield shenanigans, the worst campaign ever and other stories

Account Wins of the Week

Rebrand Roundup: Fancy foods, benevolent beers, press watchdogs and other stories

Ads of the Week: The sex toy song, the Christmas rollout continues apace and other stories

Ads of the Week: Christmas comes early (again) and other stories

Top Hires of the Week

Ads of the Week: A living-dead billboard, the Skeletor/He-Man dance-off and other stories

Top Hires of the Week

Ads of the Week: A recyclable love story, The Rock vs Siri and a day in the life of Jackie Chan