ad: Annual 2024 Launch. Get Tickets!
*

Peak productivity: When does the UK feel most creative?

Published by

New research shows that UK employees feel at their most creative in the morning, with 11:05am being the peak time for productivity.

The study, from innovation funding specialist MPA Group, also shows that surprisingly 86% of workers can’t be creative when music is playing in the office and doctors and engineers take the longest to feel creative.

Interestingly, the morning was the most creative time across all industries, with the overwhelming majority of the 1,000 people asked claiming their best ideas come between 10am and 11.30am, as below.

Journalist - 9.48am

Architect - 10.06am

Designer - 10.16am

Scientist - 10.30am

Accountant - 11am

Teacher - 11.01am

Admin staff - 11.14am

Salesperson - 11.15am

Lawyer - 11.19am

Technician - 11.21am

Artist - 11.46am

Engineer - 11.54am

Doctor - 12pm

Office design and atmosphere are also important considerations for those wishing to maximise innovation. When asked what kind of working environment best encourages their creativity, a quiet office was the most popular choice, with 43% of workers claiming this will help them to create their most innovative ideas. A comfortable break out space (28%) was next followed by colourful or vibrant walls (22%).

 

When do you feel at your most creative? Let us know in the comments below and read MPA Group's guide to boosting your creativity at work for further inspiration.

Comments

More Workshop

*

Workshop

How to transform eco anxiety into eco action

Climate collapse, biodiversity loss, rivers running with sewage…it’s hard not to feel anxious about the current state of the planet. Previous research, conducted in 10 countries across the world, found that 84% of young people are worried...

Posted by: 33Seconds
*

Workshop

Branding and Rebranding in the Family Legal Sector #CreativeCaseStudy

Run For the Hills, the award-winning design house specializing in interiors and branding, is now the go-to for edgy and cool branding. This month, they’re unveiling their branding work for a family law company, Burgess Mee. Typically, branding...

Posted by: Benjamin Hiorns
ad: Annual 2024 Launch. Get Tickets!
ad: