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Leaders

Engagement Insights®: Neuroscience Emerges in Creative Design

In the modern world, we’re bombarded by images: the average person is exposed to as many as 5,000 adverts every day. That’s one advert every 11.52 seconds. How do you make imagery stand out from an endless flood of data? This is the...

Posted by: Saddington Baynes
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Industry

Packaging design trends for 2023

This year’s developments in packaging design reflect a world in flux, still evolving from disruption caused by the Covid pandemic, and becoming increasingly aware of its own vulnerability - and responsibility - in the midst of climate...

Posted by: Creativepool Editorial
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Leaders

Why is Facebook building a neuroscience centre?

Facebook has long been one of the world’s most recognised innovators. The social media giant is now taking its research to the next level, having announced investment in a dedicated neuroscience centre. However, Facebook’s new initiative is...

Posted by: Saddington Baynes
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Leaders

Black Friday 2016: A Creative Review

Black Friday is a very modern phenomenon. A true triumph of commercialism, it's a perfectly placed date in the cultural calendar that gained so much attention a few years ago that South Park deemed it necessary to construct a feature-length episode...

Posted by: Benjamin Hiorns

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