Displaying 1 - 22 of 22 results
Tell us a bit about your role! Is there a “typical” day? I’m Chief Creative Officer at Saffron, the global branding and design agency. I oversee the work of our global design team split between London, Madrid and Vienna, making...
Posted by: Creativepool Editorial
In a city where the Underground map is as iconic as Big Ben, any change to the transport network is bound to raise eyebrows. The recent rebranding of the London Overground’s ‘Orange Line’ is no exception. As the old familiar orange...
Posted by: Benjamin Hiorns
How did you get into the industry? The truth is that I took a reverse path, as I started by doing traditional Editorial Design and Branding, to the point of becoming an Art Director and Creative in different Publishing companies and design studios....
Posted by: Creativepool Editorial
The 15th of July was the United Nations World Youth Skills Day (WYSD). The world is undergoing rapid technological, economic and societal transformations, and the theme this year is ‘Skilling teachers, trainers and youth for a transformative...
Posted by: We Are Tilt
Billy Jones, senior director of brand marketing at Hootsuite, takes us through the platforms bold new rebrand, developed in-house and by design agency Prophet, which aims to rethink the brand without losing its identity. What was the brief for the...
Posted by: Creativepool Editorial
Barbie - The Dream Gap Project Starting at the age of five, many girls begin to develop limiting self-beliefs. They stop believing their gender can do or be anything. This is the Dream Gap and this is the year toy brand Barbie begins working to...
Posted by: Creativepool Editorial
Mr Kipling by Robot Food Strategic brand agency Robot Food has redesigned the look of Mr Kipling cakes in the US and Australian to boost its international appeal. The company is known in the UK for its ‘exceedingly good cakes’ slogan...
Posted by: Creativepool Editorial
When examining the major tech trends that will potentially bloom and blossom in 2018, I felt it necessary to first take a step back and evaluate roughly where 2017 ended and 2018 began. Not literally, of course, but purely in terms of where one trend...
Posted by: Benjamin Hiorns
Saffron - YouTube Sans YouTube has revealed its first official typeface. Inspired by the design of the company’s play button logo, YouTube Sans has been designed by brand consultancy Saffron in collaboration with YouTube’s user...
Posted by: Creativepool Editorial
JJ Creative Integrated marketing agency JJ Creative has recruited two highly established creatives, with over 40 years of combined industry experience, to add to their growing team. Rick Gillham and Kat Wild join the Oxfordshire-based JJ, whose...
Posted by: Creativepool Editorial
Avid readers of my Creativepool blog - of which there must be literally…some - will know that I upped sticks and moved from the Big Smoke (London) to the Big Nice And Airy (Saffron Walden) a couple of years ago. During this time, I’ve...
Posted by: Ashley Morrison
A copy editor makes sure that a text is readable, accurate and ready for publication. View People View Companies View Jobs Job Description, Salaries and Benefits A copy editor makes sure that a text is readable, accurate and ready for...
Posted by: Creativepool
I’ve got to say that these days, I’m feeling very creative. Well, quite creative. Make that moderately creative. Better adjust that to a smidgeon creative. Tell you what, put it this way: I’d be feeling exceptionally creative were...
Posted by: Ashley Morrison
The Wall of Wally is a unique and touching tribute to Wallace “Wally” Olins, one of the most charismatic and celebrated branding and corporate designers of the 20th century. Olins, who was awarded a CBE in 1999 and sadly passed away in...
Posted by: Creativepool Editorial
by Ashley Morrison If, like me, you have moved or are thinking of moving to the country, you’re taking a perilous risk. It doesn’t matter if you’re pretty much bang on one of the main corridors into London or not (the Cambridge -...
Posted by: Ashley Morrison
Regular readers of the Creativepool blog will know that, although I am no artist, I like nothing more than to spend several hours at an exhibition, having a good moan. True, I don't need to be in an exhibition to do that; Ed Reardon lives - he's 42...
Posted by: Ashley Morrison
As I sit down to write my blog today, I’m a bit anxious. You see, we moved on Saturday. But this was no ordinary move. I’ve left the creative centre of the country (and some would argue of the world) and gone to live in a place where...
Posted by: Ashley Morrison
What is the work like? Broadcast journalists research and present news items for broadcast on radio, TV and online. Their job is to tell each story in a compelling way - combining the facts with the most apt sounds or pictures. Many journalists...
Posted by: Creativepool
Professional photographers take pictures of people, events, places and objects. Their work can appear anywhere from newspapers and magazines to wedding albums and textbooks. View photography jobs View photography profiles View photography...
Posted by: Creativepool