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Leaders

Behind the Idea: evian drinks in The Baby Bare Necessities

The evian babies are back in a new campaign through BETC Paris that sees more cute characters return to revive its Live Young ethos. In a world of constant swiping, notifications and social media updates, the lead ad (bottom) reminds us of...

Posted by: Creativepool Editorial
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Industry

Under the microscope: Lessons learned from iconic British ads

TV is a huge part of everyday life, with iconic British soaps like Coronation Street and Eastenders still going strong today. Alongside these shows, certain British adverts have made a lasting impression on viewers. We all have memories of particular...

Posted by: Creativepool Editorial
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Industry

Annual 2021: who will see your work this year?

Time is ticking! With the standard submissions deadline now out of the way, we are little more than two weeks away from the Annual 2021 final submissions deadline, on Thursday 10th June. The Annual is the Most Distributed creative industry award....

Posted by: Creativepool Editorial
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Industry

Annual 2020: who will see your work this year?

We are exactly one week away from the Annual 2020 final submissions deadline. As you are starting to put the finishing touches on your entries, you might be wondering who will actually see the work you submit. Aside from being scored by our esteemed...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

M&C Saatchi M&C Saatchi has appointed Kate Bosomworth as its new Chief Marketing Officer, marking the first appointment to the management team by Giles Hedger, CEO at M&C Saatchi. Appointed to the Board of Sport England in 2013, Bosomworth has been...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

JJ Creative Integrated marketing agency JJ Creative has recruited two highly established creatives, with over 40 years of combined industry experience, to add to their growing team. Rick Gillham and Kat Wild join the Oxfordshire-based JJ, whose...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Critical Mass Critical Mass, the global digital experience design agency, has hired Grant Owens as its Chief Strategy Officer. Owens, who is based in New York and was formerly the GVP Head of Planning at Razorfish North America, will lead the...

Posted by: Creativepool Editorial
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Leaders

The Award Roundup (Sans Cannes)

Bazillion Pictures sweep the ADDYs Union Station Comes Alive - Quixotic, Bazillion Pictures and BIC Media Bazillion Pictures won a Gold National ADDY at The American Advertising Federation (AAF) 2015 Award Show earlier this week for its work on the...

Posted by: Creativepool Editorial
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Leaders

Awards Roundup

ADC Annual Awards Quad Group announced this week that it has been named ADC Global's “Production Company of the Year.” In addition to Production Company Of The Year, The Quad Group also won a Silver Cube in Special Effects for Cartier...

Posted by: Creativepool Editorial
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Workshop

The marketing opportunities most airports are missing

10. Travelators You know travelators, those flattened escalators that serve as moving pavements. Well, it’s not unusual to find static print ads along their route, but I’m suggesting the actual moving steps would be ideal ambient media....

Posted by: Magnus Shaw
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Leaders

BBDO win big at the inaugural Warc Prize awards

Warc, the global online advertising resource, recently announced the winners of the inaugural Warc Prize for Social Strategy. The prize is a search for social ideas (any strategy designed to generate 'earned media') that drive business results, and...

Posted by: Benjamin Hiorns
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Inspiration

#MemberSpotlight on artistic storyteller Anthony Catillaz

How did you first get into the industry? I've always had a passion for art and storytelling since I was a child. I pursued formal education in illustration and concept art, which eventually led me to internships and freelance opportunities. My first...

Posted by: Creativepool Editorial
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Inspiration

Finding the perfect sound with Sonic Lens | #Company Spotlight

Marco Vitali, Managing Partner at Sonic Lens Agency, is something of a renaissance man. A musical prodigy and marketing specialist that has mastered both sides of his brain and cultivated a career as one of the foremost voices in sonic...

Posted by: Creativepool Editorial
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Workshop

How to Hire a Storyboard Artist

Storyboard artists play a crucial role in visual storytelling for various creative projects, including films, animations, video games, commercials, and more. Their ability to translate ideas into visual sequences helps directors, writers, and...

Posted by: Creativepool Editorial
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Inspiration

Behind the life of a gaming concept artist | #MemberSpotlight

Miguel Nogueira loves research. He lives for research when he works on his beautiful artworks, and in another life, he would probably have been a traveller around the world - seeking knowledge and wisdom far and wide. For those who are less adept at...

Posted by: Creativepool Editorial
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Inspiration

The Best 30 Websites for Creative Inspiration

Of course we are in the list. Any creative professional will need some daily inspiration to overcome the occasional roadblock at work. It’s just the way things are - we need to look at art to remain inspired. Whether you are a designer, an...

Posted by: Antonino Lupo
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Leaders

Cannes Lions 2016: Tuesday's Instagram Highlights

On the second day of Cannes Lions, it is all about catching up with friends in the industry with much fun and laughter, lovely sea view that makes you wish that you did not miss the Festival, and inspirational talks from thought leaders. And of...

Posted by: Creativepool Editorial
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Leaders

Use and abuse. Can we really make the internet a safer place?

Yesterday was 'Internet Safety Day'. Which pretty much proves the pointlessness of things having days dedicated to them. Unless the internet was substantially and provably safer for the entirety of 11th February 2014, or yesterday marked the point...

Posted by: Magnus Shaw
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Features

Spotlight - Filip Zywica - Graphic Designer & Illustrator

- View Filip's Creativepool profile. ‘Born in Poland, Filip started doodling at an early age inspired by his dad (who, somehow, still wants to have nothing to do with it) and continued on throughout all his education, consequently failing to...

Posted by: Creativepool
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Workshop

Ten of the best image editors

The range of image manipulation software available has grown significantly. Whether you're looking to create a digital art masterpiece or just want to quickly take the red reflections out your friend's eyes or crop them out the shot entirely, there...

Posted by: Creativepool

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