Ads of the Week: Giant swinging fingers, Paul Potts singing in a bathroom and other stories

Published 21/09/2017 by

BBC Creative – The Apprentice

With The Apprentice returning to our screens this autumn for its 13th series, BBC Creative has worked with the team to produce a trailer showing Lord Sugar’s no-nonsense approach is as vibrant as ever. Watching a brand new group of super-ego’s crumble in the presence of Lord Sugar is what audiences love about The Apprentice, and BBC Creative used this for the inspiration behind their ambitious and decidedly gaudy trailer. The Apprentice returns to BBC One in October.

Gravity Road – Sainsbury's

Sainsbury’s and

Click below to activate your Free Registration

Get Access

Already a member? Login here

Likeit

Comments

More Leaders

Leaders

Karan Dang uses what he learned at Disney to forge unbreakable bonds with Gen Z #GettingToKnow

Renowned creative executive Karan Dang, whose award-winning career spans running in-house advertising agencies at Disney and Walmart, and UX/UI expert Shruti Dang, are launching DANG, a creative consultancy built to guide brands to captivate the next...

Posted by: Creativepool Editorial

Leaders

From voiceovers to award-winning production with Synima Founder Quint Boa #CompanySpotlight

Synima is a global video production company that’s spent the last two decades “giving voice to the world's leading brands, ensuring they cut through the noise to tell the stories that matter.” Their founder, Quint Boa, is a...

Posted by: Creativepool Editorial

Leaders

#Annual2024 – What the Judges want to see this year

After months spent sifting through some of the most creative work of the last year, Creativepool’s expert panel of judges are finally ready to pick the cream of the crop. This year’s expertly curated panel stands as our most diverse yet....

Posted by: Creativepool Editorial