McCann Worldgroup – Beko
Beko has appointed McCann WorldGroup as lead agency partner for global communication projects, with the agency set to serve as a lead agency for Beko; a global Premium Partner of FC Barcelona, the second largest brand in Europe in the white goods sector and one of the fastest growing brands in Europe, present in over 100 countries throughout the world. Starting immediately, all global communication projects will be coordinated by a newly created McCann Worldgroup hub, led by 3 of the most creative and effective McCann