adam&eveDDB – Temptations
The Temptations cat food brand launched a new online media campaign this week encouraging cat owners to remember their feline friends. Created by adam&eveDDB, the campaign’s first digital content release features a wonderfully convincing 1980s-style music video starring the Electric Furs (a fictitious band made up of real cats “singing” and “playing” instruments) performing a feline rendition of “Don’t You (Forget About Me)” by Simple Minds. Directed by award-winning filmmaker Ninian Doff, the entertaining video takes a tongue-in-cheek look into how cats may try to convince
