BETC Paris – FLAC Anticorrida
BETC Paris has produced a bold awareness campaign for FLAC Anticorrida about the cruelty of bullfighting. The aim of the operation is to relaunch the public debate about this out-of-date practice. In the midst of the French Presidential election, the FLAC (Federation of Leagues Against Corridas) and its 14 partner associations aim to get the attention of the candidates through an online film shared on social media. As most politicians have avoided taking a position on the matter, a petition has been launched with the