Deutsch – Pandora
Deutsch will be responsible for redefining Pandora’s brand positioning and marketing communications strategy as the brand launches new products to a new generation of users. Deutsch will lead integrated brand creative and digital work. Over the past year and a half, Pandora has invested in helping artists grow their careers, beginning with the launch of AMP (Artist Marketing Platform) in October 2014, which most recently, Pandora launched AMPcast, a tool that lets artists record spontaneous audio messages on their mobile phone and target their fans. The account