DCT8 – McLaren
London-based media agency DCT8 has won the European Regional Office account for the high-performance and luxury sports car manufacturer McLaren Automotive Ltd. DCT8 Ltd, a full-service, global media agency, won the account as a result of the companies’ successful European regional media campaign for the McLaren Sports Series in 2016. This saw the team tasked with creative development and production of its first TV ad campaign (in Europe), as well as securing and managing press, on-line display and social advertising for the campaign. The campaign launched
