MeringCarson – JetSuiteX
JetSuiteX has announced that MeringCarson has been charged with taking the air travel company’s marketing to new heights as media and creative agency of record for the year-old public charter brand. New advertising launches later this summer across a variety of media platforms; expected billings are not disclosed. The account, previously handled by a local LA agency on a project basis, was awarded after a quiet review of several agencies. MeringCarson’s travel/tourism experience, witty consumer-centric creative and familiarity with California were cited as keys to its selection.