VCCP – Domino's Pizza
Domino's has appointed VCCP as its lead creative and strategic agency for the UK and Ireland after a competitive pitch process. VCCP will be working on its above-the-line business, but Incumbent Iris will continue to work on the pizza chain’s digital business. The agency declined to re-pitch for the account after Domino's called a review earlier this year. VCCP beat Brooklyn Brothers and St Luke’s to the account. The pitch process was handled by Hamilton Associates. Tony Holdway, sales and marketing director at Domino’s, said: