Pentagram – Berry, Bros. & Rudd
Pentagram has designed a series of 16 bottle labels for wine seller Berry, Bros. & Rudd, exploring themes of visual puns, dingbats and conundrums. One such label for Leap in the Dark shows the word “leap” in a black box, for example; while One More River to Cross shows the word “river” multiple times, but struck through every time but once. The type design for Futuro No Esta Escrito (The Future is Not Yet Written) was made using a traditional educational alphabet kit,
