Blast – The Wellcome Trust
The Wellcome Trust has turned to Blast to communicate “The Crunch,” a new public engagement initiative that promotes good food, health and environmental education in young people. Blast has worked on naming The Crunch, creating its identity, tone of voice and guidelines, and has designed physical and digital assets, with the branding set to roll out in early 2016. Icons, infographics and illustrations have been created by Blast to show links between topics and to provide visual explanations of some of the issues covered by