Optimedia – Bridgestone Golf
Optimedia has been appointed by Bridgestone Golf, a leading golf ball and equipment provider based in Covington, Georgia as their agency of record for media strategy, planning and buying. The contract is effective immediately. Optimedia won the business as the result of a successful five year partnership with BATO (Bridgestone Americas Tire Operations). During this time period, Optimedia has successfully represented Bridgestone and Firestone Brands, and extended support through the BSRO Retail division of the business, representing Firestone Complete Auto Care Centres, Tires Plus and Hibdon