Multiple – Shell
Shell Retail and Shell Global Commercial (Lubricants) have appointed eight creative agencies to their best-in-class agency roster and appointed MediaCom to handle global media planning and buying. The successful creative agencies are Doremus, Edelman, Geometry, H+K Strategies, Mirum, VCCP, VCCP Retail and Wunderman. The multiple best-in-class roster will provide enhanced choice for all Shell brand and marketing teams both globally and locally. The new roster will formally commence on 1 September 2018.
Recipe – TREK
Recipe has won the