Leo Burnett India – General Mills
Leo Burnett India has won the integrated communication mandate for the entire product portfolio of General Mills in a multi-agency pitch, with most top agencies participating. After Bajaj this is yet another significant account to move back to Leo Burnett. The agency was instrumental in launching the Pillsbury brand in India and is excited about having the brand back in its portfolio. Leo Burnett’s HumanKind approach and rich experience in redefining the purpose for brands apparently played a key role in its appointment as
