J. Walter Thompson – HSBC
We begin this week with a retraction. Last week we stated that Saatchi & Saatchi had replaced J. Walter Thompson as the lead agency on HSBC’s global brand advertising account, but HSBC has since confirmed that these were unfounded rumours. The story claimed that WPP-owned J. Walter Thompson had lost its biggest creative account to the Publicis Groupe network, which is also on the banking brand’s roster. A statement from the HSBC, however, has been issued to clarify the situation, and states that no creative
