ad: Annual 2026 Shortlist Announced Soon
*

#TechTuesday: Apple Cars, The Burger King Fiasco, Condom Chat Bots, Ridley Scott's VR Studio and other stories




Published

The Great Burger King Fiasco

A Burger King TV spot created to activate Google Home smart speakers and some Android phones to describe its Whopper burgers was hijacked by members of the public recently, with the ad instead triggering the devices to read out information about the burgers from Wikipedia. One enterprising troll, however, took it upon themselves to take advantage of this oversight, and edited Wikipedia to describe the Whopper as the "worst hamburger product" and another add cyanide to the list of ingredients. The stunt has put Wikipedia in the spotlight after

 

This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here

 

Comments

More Leaders

*

Leaders

What Founders Lose By Not Building Brand

Let’s get this out of the way from the start: If you are building a company, you are building a brand. Each is the byproduct of the other. It cannot be otherwise. Most founders understand that investors expect a differentiated and compelling...

Posted by: Lysle Wickersham
ad: Annual 2026 Shortlist Announced Soon
ad: Hire Talent
ad:
ad: Hire Agencies