BrandOpus – Carling
Carling has unveiled a brand refresh from global brand design agency BrandOpus, which will be introduced across its full range. The modern, striking design introduces a bold, single minded consistency across the entire Carling portfolio, which includes Original Lager, Cider, Citrus Twist & Premier. The updated visual brand identity is simple yet proud, reinforcing Carling’s unmistakable visual equities in order to drive the brand stature as the most popular lager in the UK and reflecting Carling’s brewing credentials, whilst maintaining the brand’s relevance to modern shoppers
David Graham February 6th, 2017, around noon
Love the new Carling brand redesign, its as refreshing as the drink itself, looks more modern and the design reflects its association with sport very well.