Michael Tomes sat poolside with Ian Wharton, Group Creative Director at AKQA, post announcement of
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#GettingToKnow Lizzie Tearle, Client Services Director @ 26PMX
Tell us a bit about your role! Is there a “typical” day? I’m sure everyone says no day in my role is typically the same, but it’s really not! I’m the Client Services Director at 26PMX so my job is to oversee our Client...
Posted by: Creativepool EditorialIndustry
The Strategy Myth Unmasked
Have you noticed how often “strategy” gets kicked around? Like its the magic ingredient to sell everything. And still, it means different things to different people. Let me share what I think. As a designer, like anyone in service or...
Posted by: Marc PoschIndustry
10 top tips to help you win creative awards
After 11 year's of running The Annual we've picked up a few key pointers on how to craft a winning awards entry. Below is the Top 10 tips from ourselves, previous judges and winners on how to create the perfect submission. 1. Tell A Story An...
Posted by: Creativepool