As part of our continued coverage of the Dubai Lynx International Festival of Creativity, which is celebrating its 10th birthday this year, Creativepool founder Michael Tomes sat down with Rod Findley, Executive Creative Director at global creative agency C2K. Rod is a man with a keen sense of storytelling and a unique insight into the potential
Over the last century, the visual elements of advertising design have undergone a remarkable transformation. From the early days of print ads to the digital era, each decade has brought its own distinct aesthetic, influenced by cultural shifts,...
Posted by: Benjamin Hiorns
Advertising has always been at the forefront of technological innovation. From the advent of radio and television to the rise of the internet, each new medium has transformed how brands communicate with audiences. In recent years, artificial...
Posted by: Benjamin Hiorns
The journey of advertising from print to digital media is a fascinating tale of innovation and adaptation. It reflects broader technological advancements and shifting consumer behaviours. This evolution has transformed how businesses reach their...
Posted by: Benjamin Hiorns
