As you may have noticed by now, Creativepool's founder Michael Tomes has been rapidly interviewing industry leaders at Dubai Lynx International Festival of Creativity on their way to and from judging, speaking, and
![*](/files/magazine/images/full/_7952.jpg?rand=583192)
As you may have noticed by now, Creativepool's founder Michael Tomes has been rapidly interviewing industry leaders at Dubai Lynx International Festival of Creativity on their way to and from judging, speaking, and
In the ever-evolving landscape of modern marketing, the line between internet culture and digital advertising has blurred to the point of near-indistinguishability. So, when a meme about US Senate candidate and potential Vice President JD Vance...
Posted by: Benjamin HiornsA smell. A song. A box of cereal. A kid’s toy. Seemingly simple things can bring a rush of feel-good nostalgic memories to a person. These memories are powerful emotional connectors, and marketers know it. The power of nostalgia in marketing...
Posted by: Greg ZakowiczWith high engagement rates and their ability to “influence” culture, Mark McDermott, Partner at Amplify US, argues Creator Marketing should be in a league of its own. It wasn’t long ago that communicating to the advocates that...
Posted by: Amplify