Finding a spare moment in between his duties as Jury President overseeing the Health
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How 5 Historic Brands Reinvented Themselves for the Digital Age #HistoryMonth
Relevance is a continual uphill battle for all but the most iconic brands. Even legacy brands have to make peace with it, lest they slip gradually into the void. With the rise of digital natives and new technology, historic brands must innovate to...
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Why you need to consider more than just design when rebranding
By Mark Fensom, director of brand communications agency, Warbox. Contrary to popular perception, or making a speculative assumption, your brand isn't just about how something looks. It’s also about how it sounds, interacts and...
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The Impact of Global Events on Adland #HistoryMonth
Adland has always been naturally dynamic, it hasn’t really had a choice. It’s an industry that’s had to continually reinvent itself as it adapts not only to changes in technology but consumer behaviour and cultural norms. However,...
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