Retail & Affiliates Executive

Role Overview:

Are you a commercially minded digital marketer looking to make a real impact? Join Premier Inn’s dynamic Performance Marketing team, where you’ll take ownership of exciting, revenue-driving channels and help shape the future of both our hotel and retail businesses.

In this pivotal role, you’ll lead the growth of our Premier Inn at Home retail offering alongside our affiliate marketing channel, directly influencing product sales, customer acquisition, and hotel occupancy. You won’t just manage campaigns, you’ll own performance, test new ideas, and drive innovation in a highly visible role with measurable impact.

This is a fantastic opportunity for someone who thrives on variety and challenge. From collaborating with creative, brand, and finance teams to building strong agency partnerships, you’ll play a central role in delivering full-funnel marketing campaigns that truly connect with customers.

What makes this role exciting:

• Ownership & impact: Take the lead on key revenue-driving channels and see the direct results of your work.
• Innovation-led: Experiment with new strategies, run tests, and continuously optimise performance using data-driven insights.
• Cross-functional exposure: Work closely with multiple teams, gaining a broad understanding of marketing, retail, and brand strategy.
• Growth opportunities: Develop your skills across analytics, campaign delivery, and stakeholder management.
• Retail + travel blend: A rare chance to work across both product and hospitality marketing in one role.

Minimum Criteria:

• Deep understanding of Retail marketing and Affiliate marketing
• Demonstratable experience in a digital marketing role with specific focus on the retail industry
• Experience managing agencies or if from an agency background, media/campaign planning
• Highly analytical and data driven with proven skills in analysis and reporting
• Understanding of the digital media mix and full-funnel marketing

We believe that everyone is unique and there should be no barriers to entry and no limits to ambition. We are committed to being an inclusive organisation that values diversity and welcomes your application whatever your background or situation.

Under-represented groups such as women, ethnic minorities, people with disabilities & members of the LGBTQIA+ community (those who identify as lesbian, gay, bi, trans and non-binary or those who use a different LGBTQIA+ term), are strongly encouraged to build a career with us. Speak to us about workplace adjustments, part-time and flexible working. Where possible we will support this.